# What does Business Thinking use?

Business Thinking (data-vault.co.uk) shows public evidence of 14 tools, according to runsonwhat (last checked 2026-11-09).

- Industry: Management Consulting
- Size: 51–200 employees
- Based in: Hayling Island, United Kingdom
- Founded: 2003
- LinkedIn: https://www.linkedin.com/company/business-thinking-limited

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |
| [Sentry](https://www.runsonwhat.com/reverse/sentry) | Monitoring | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Website code |  |
| [Wix](https://www.runsonwhat.com/reverse/wix) | Website & CMS | Website code |  |
| [Apollo.io](https://www.runsonwhat.com/reverse/apollo) | Sales & CRM | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |

## Recent changes at Business Thinking

- 2026-11-09: started using [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare)
- 2026-11-09: stopped using [Fastly](https://www.runsonwhat.com/reverse/fastly)

## FAQ

### What tools does Business Thinking use?

As of November 2026, runsonwhat has found 14 tools at Business Thinking (data-vault.co.uk) in public records. Edge & Hosting: Cloudflare. Application: Google Fonts. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Mailchimp and Wix. Company Ops: Microsoft 365. Last checked November 9, 2026.

### What sales tools does Business Thinking use?

The sales tools runsonwhat has found at Business Thinking are Apollo.io (November 2026); no CRM shows up in Business Thinking's public records. runsonwhat found Apollo.io through Apollo.io code on data-vault.co.uk. Apollo.io is used by 11,599 companies runsonwhat tracks.

### What email provider does Business Thinking use?

Business Thinking uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 739,101 companies runsonwhat tracks.

### What analytics tools does Business Thinking use?

Business Thinking uses Google Analytics for analytics, alongside Google Tag Manager and Microsoft Clarity, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on data-vault.co.uk. Google Analytics is used by 904,755 companies runsonwhat tracks.

### What is Business Thinking's website built with?

Business Thinking uses Wix for its website, according to runsonwhat (November 2026). runsonwhat found Wix through Wix code on data-vault.co.uk. Wix is used by 52,697 companies runsonwhat tracks.

### What marketing software does Business Thinking use?

Business Thinking uses Mailchimp for marketing, according to runsonwhat (November 2026). runsonwhat found Mailchimp through Mailchimp code on data-vault.co.uk. Mailchimp is used by 119,453 companies runsonwhat tracks.

### Does Business Thinking use Google Fonts?

Yes. runsonwhat found Google Fonts at Business Thinking through Google Fonts code on data-vault.co.uk. Google Fonts is a Media & UI tool used by 826,299 companies runsonwhat tracks.

### Has Business Thinking changed tools recently?

Yes. On runsonwhat's rechecks, Business Thinking started using Cloudflare (latest on November 9, 2026) and stopped using Fastly (latest on November 9, 2026). A change counts only between two checks of data-vault.co.uk done the same way.

### How does runsonwhat know what Business Thinking uses?

runsonwhat reads public records only. Of the 14 tools at Business Thinking, 12 were found through code on data-vault.co.uk, 1 through DNS records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and data-vault.co.uk about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/data-vault.co.uk (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.