# What does The Darling Axe use?

The Darling Axe (darlingaxe.com) shows public evidence of 18 tools, according to runsonwhat (last checked 2026-11-15).

- Industry: Writing and Editing
- Size: 11–50 employees
- Based in: Victoria, Canada
- Founded: 2018
- LinkedIn: https://www.linkedin.com/company/darling-axe-editing

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [Google Cloud](https://www.runsonwhat.com/reverse/gcp) | Hosting & Cloud | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code |  |
| [Google Maps](https://www.runsonwhat.com/reverse/google-maps) | Media & UI | Website code |  |
| [Vue.js](https://www.runsonwhat.com/reverse/vue) | Frontend | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Website code |  |
| [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | Custom domain, DNS records, Website code |  |
| [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | Website code |  |
| [MailerLite](https://www.runsonwhat.com/reverse/mailerlite) | Marketing | DNS verification records, Email records, Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |

## FAQ

### What tools does The Darling Axe use?

As of November 2026, runsonwhat has found 18 tools at The Darling Axe (darlingaxe.com) in public records. Edge & Hosting: Cloudflare and Google Cloud. Application: jQuery, YouTube and Google Maps. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Google Ads, Meta Pixel and Mailchimp. Company Ops: Google Workspace and reCAPTCHA. Last checked November 15, 2026.

### What cloud does The Darling Axe run on?

The Darling Axe uses Google Cloud for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Google Cloud through DNS records that point at Google Cloud. Google Cloud is used by 78,188 companies runsonwhat tracks.

### What email provider does The Darling Axe use?

The Darling Axe uses Google Workspace for email and office software, according to runsonwhat (November 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on darlingaxe.com. Google Workspace is used by 423,458 companies runsonwhat tracks.

### What analytics tools does The Darling Axe use?

The Darling Axe uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on darlingaxe.com. Google Analytics is used by 905,009 companies runsonwhat tracks.

### What is The Darling Axe's website built with?

The Darling Axe uses Shopify for its website, according to runsonwhat (November 2026). runsonwhat found Shopify through a subdomain that points at Shopify and DNS records. Shopify is used by 61,740 companies runsonwhat tracks.

### What marketing software does The Darling Axe use?

The Darling Axe uses Mailchimp for marketing, alongside MailerLite, according to runsonwhat (November 2026). runsonwhat found Mailchimp through Mailchimp code on darlingaxe.com. Mailchimp is used by 119,474 companies runsonwhat tracks.

### Does The Darling Axe use jQuery?

Yes. runsonwhat found jQuery at The Darling Axe through jQuery code on darlingaxe.com. jQuery is a Frontend tool used by 927,964 companies runsonwhat tracks.

### How does runsonwhat know what The Darling Axe uses?

runsonwhat reads public records only. Of the 18 tools at The Darling Axe, 12 were found through code on darlingaxe.com, 3 through DNS records, 1 through email records, 1 through website configuration files and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and darlingaxe.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/darlingaxe.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.