# What does Bazaarvoice use?

Bazaarvoice (curalate.com) shows public evidence of 35 tools, according to runsonwhat (last checked 2026-10-20).

- Industry: Internet
- Size: 51–200 employees
- Based in: Philadelphia, United States
- Founded: 2011
- LinkedIn: https://www.linkedin.com/company/bazaarvoice

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Custom domain | 2016-09 |
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Custom domain | 2012-10 |
| [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records |  |
| [Fastly](https://www.runsonwhat.com/reverse/fastly) | CDN & Edge | Website code |  |
| [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Custom domain |  |
| [WP Engine](https://www.runsonwhat.com/reverse/wpengine) | Hosting & Cloud | Custom domain | 2017-08 |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Adobe Fonts](https://www.runsonwhat.com/reverse/adobe-fonts) | Media & UI | Website code |  |
| [Lottie](https://www.runsonwhat.com/reverse/lottie) | Media & UI | Website code |  |
| [Wistia](https://www.runsonwhat.com/reverse/wistia) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [New Relic](https://www.runsonwhat.com/reverse/newrelic) | Monitoring | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records |  |
| [X Ads](https://www.runsonwhat.com/reverse/x-ads) | Ads & Pixels | Website code |  |
| [ZoomInfo](https://www.runsonwhat.com/reverse/zoominfo) | Sales & CRM | Website code |  |
| [Marketo](https://www.runsonwhat.com/reverse/marketo) | Marketing | Custom domain, Website code | 2018-10 |
| [6sense](https://www.runsonwhat.com/reverse/sixsense) | Sales & CRM | Website code |  |
| [Bazaarvoice](https://www.runsonwhat.com/reverse/bazaarvoice) | Marketing | Website code |  |
| [Qualified](https://www.runsonwhat.com/reverse/qualified) | Sales & CRM | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | DNS verification records, Email records |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Custom domain, Email records |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records |  |
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |
| [Valimail](https://www.runsonwhat.com/reverse/valimail) | Security & Compliance | Email records |  |

## FAQ

### What tools does Bazaarvoice use?

As of October 2026, runsonwhat has found 35 tools at Bazaarvoice (curalate.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Amazon Route 53. Application: Adobe Fonts, Lottie and Wistia. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked October 20, 2026.

### What cloud does Bazaarvoice run on?

Bazaarvoice uses Amazon Web Services for hosting and cloud infrastructure, alongside WP Engine, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through a subdomain that points at Amazon Web Services, and Bazaarvoice has used it since at least October 2012. Amazon Web Services is used by 145,783 companies runsonwhat tracks.

### What CRM does Bazaarvoice use?

Bazaarvoice uses HubSpot for its CRM, alongside ZoomInfo, 6sense and Qualified, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot. HubSpot is used by 94,281 companies runsonwhat tracks.

### What email provider does Bazaarvoice use?

Bazaarvoice uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 712,527 companies runsonwhat tracks.

### What analytics tools does Bazaarvoice use?

Bazaarvoice uses Google Analytics for analytics, alongside Google Tag Manager and Hotjar, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on curalate.com. Google Analytics is used by 883,648 companies runsonwhat tracks.

### What is Bazaarvoice's website built with?

Bazaarvoice uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on curalate.com. WordPress is used by 598,811 companies runsonwhat tracks.

### How long has Bazaarvoice used Amazon Web Services?

Bazaarvoice has used Amazon Web Services since at least October 2012, going by the first public certificate of the curalate.com subdomain that points at Amazon Web Services. Other long-running tools at Bazaarvoice include Cloudflare (since September 2016), WP Engine (since August 2017) and Marketo (since October 2018).

### Does Bazaarvoice use Cloudflare?

Yes. runsonwhat found Cloudflare at Bazaarvoice through a subdomain that points at Cloudflare, in use since at least September 2016. Cloudflare is a CDN & Edge tool used by 705,017 companies runsonwhat tracks.

### Which companies have a tech stack similar to Bazaarvoice's?

The companies with the stacks most like Bazaarvoice's are Grace Hill, Trilogy International, A Korn Ferry Company, Synack and Email on Acid, according to runsonwhat (October 2026). Each shares 10 to 19 tools with Bazaarvoice, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Bazaarvoice uses?

runsonwhat reads public records only. Of the 35 tools at Bazaarvoice, 20 were found through code on curalate.com, 6 through subdomains that point at the vendor, 5 through DNS records and 4 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and curalate.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/curalate.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
