# What does Matera use?

Matera (cinnecta.com) shows public evidence of 9 tools, according to runsonwhat (last checked 2026-10-06).

- Industry: IT Services
- Size: 1,001–5,000 employees
- Based in: New York, United States
- Founded: 1987
- LinkedIn: https://www.linkedin.com/company/matera

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | DNS verification records, Email records |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records |  |

## FAQ

### What tools does Matera use?

As of October 2026, runsonwhat has found 9 tools at Matera (cinnecta.com) in public records. Edge & Hosting: Cloudflare. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Google Ads and HubSpot. Company Ops: Google Workspace and Amazon SES. Last checked October 6, 2026.

### What CRM does Matera use?

Matera uses HubSpot for its CRM, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on cinnecta.com. HubSpot is used by 90,638 companies runsonwhat tracks.

### What email provider does Matera use?

Matera uses Google Workspace for email and office software, according to runsonwhat (October 2026). runsonwhat found Google Workspace through a DNS verification record for Google Workspace and email records. Google Workspace is used by 393,473 companies runsonwhat tracks.

### What analytics tools does Matera use?

Matera uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on cinnecta.com. Google Analytics is used by 836,783 companies runsonwhat tracks.

### Does Matera use Cloudflare?

Yes. runsonwhat found Cloudflare at Matera through DNS records that point at Cloudflare and code on cinnecta.com. Cloudflare is a CDN & Edge tool used by 686,161 companies runsonwhat tracks.

### How does runsonwhat know what Matera uses?

runsonwhat reads public records only. Of the 9 tools at Matera, 3 were found through code on cinnecta.com, 3 through DNS records, 2 through email records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and cinnecta.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/cinnecta.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.