# What does Carlson Capital Management use? Carlson Capital Management (carlsoncap.com) shows public evidence of 29 tools, according to runsonwhat (last checked 2026-11-09). - Industry: Financial Services - Size: 51–200 employees - Based in: Northfield, United States - Founded: 1987 - LinkedIn: https://www.linkedin.com/company/sequoia-financial-group ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code | | | [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | DNS records | | | [WP Engine](https://www.runsonwhat.com/reverse/wpengine) | Hosting & Cloud | Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code | | | [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code | | | [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code | | | [Adobe Fonts](https://www.runsonwhat.com/reverse/adobe-fonts) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code | | | [UptimeRobot](https://www.runsonwhat.com/reverse/uptimerobot) | Monitoring | Custom domain | 2017-04 | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code | | | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [All in One SEO](https://www.runsonwhat.com/reverse/aioseo) | Website & CMS | Website code | | | [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | Custom domain, DNS verification records | 2024-09 | | [The Trade Desk](https://www.runsonwhat.com/reverse/tradedesk) | Ads & Pixels | Website code | | | [StackAdapt](https://www.runsonwhat.com/reverse/stackadapt) | Ads & Pixels | Website code | | | [ClickCease](https://www.runsonwhat.com/reverse/clickcease) | Ads & Pixels | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [CookieYes](https://www.runsonwhat.com/reverse/cookieyes) | Security & Compliance | Website code | | | [Adobe](https://www.runsonwhat.com/reverse/adobe) | Collaboration | DNS verification records | | | [Zoom](https://www.runsonwhat.com/reverse/zoom) | Collaboration | DNS verification records | | | [Duo](https://www.runsonwhat.com/reverse/duo) | Security & Compliance | DNS verification records | | | [Box](https://www.runsonwhat.com/reverse/box) | Collaboration | DNS verification records | | ## Recent changes at Carlson Capital Management - 2026-11-09: started using [StackAdapt](https://www.runsonwhat.com/reverse/stackadapt) - 2026-11-09: started using [The Trade Desk](https://www.runsonwhat.com/reverse/tradedesk) ## FAQ ### What tools does Carlson Capital Management use? As of November 2026, runsonwhat has found 29 tools at Carlson Capital Management (carlsoncap.com) in public records. Edge & Hosting: Cloudflare, GoDaddy and WP Engine. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Google Ads and All in One SEO. Company Ops: Microsoft 365, Atlassian and CookieYes. Last checked November 9, 2026. ### What cloud does Carlson Capital Management run on? Carlson Capital Management uses WP Engine for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found WP Engine through WP Engine code on carlsoncap.com. WP Engine is used by 52,503 companies runsonwhat tracks. ### What email provider does Carlson Capital Management use? Carlson Capital Management uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 739,101 companies runsonwhat tracks. ### What analytics tools does Carlson Capital Management use? Carlson Capital Management uses Google Analytics for analytics, alongside Google Tag Manager and Microsoft Clarity, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on carlsoncap.com. Google Analytics is used by 904,815 companies runsonwhat tracks. ### What is Carlson Capital Management's website built with? Carlson Capital Management uses WordPress for its website, alongside All in One SEO, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on carlsoncap.com. WordPress is used by 607,422 companies runsonwhat tracks. ### What marketing software does Carlson Capital Management use? Carlson Capital Management uses Pardot for marketing, according to runsonwhat (November 2026). runsonwhat found Pardot through a subdomain that points at Pardot and a DNS verification record, and Carlson Capital Management has used it since at least September 2024. Pardot is used by 21,161 companies runsonwhat tracks. ### How long has Carlson Capital Management used UptimeRobot? Carlson Capital Management has used UptimeRobot since at least April 2017, going by the first public certificate of the carlsoncap.com subdomain that points at UptimeRobot. Other long-running tools at Carlson Capital Management include Pardot (since September 2024). ### Does Carlson Capital Management use jQuery? Yes. runsonwhat found jQuery at Carlson Capital Management through jQuery code on carlsoncap.com. jQuery is a Frontend tool used by 927,588 companies runsonwhat tracks. ### Has Carlson Capital Management changed tools recently? Yes. On runsonwhat's rechecks, Carlson Capital Management started using StackAdapt and The Trade Desk (latest on November 9, 2026). A change counts only between two checks of carlsoncap.com done the same way. ### How does runsonwhat know what Carlson Capital Management uses? runsonwhat reads public records only. Of the 29 tools at Carlson Capital Management, 18 were found through code on carlsoncap.com, 7 through DNS records, 2 through subdomains that point at the vendor, 1 through email records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and carlsoncap.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/carlsoncap.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.