# What does Captivate use? Captivate (captivate.com) shows public evidence of 40 tools, according to runsonwhat (last checked 2026-10-26). - Industry: Marketing and Advertising - Size: 51–200 employees - Based in: New York, United States - Founded: 1997 - LinkedIn: https://www.linkedin.com/company/captivate-network ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code | | | [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Custom domain | 2022-04 | | [WP Engine](https://www.runsonwhat.com/reverse/wpengine) | Hosting & Cloud | Custom domain, Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code | | | [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records | | | [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code | | | [Sentry](https://www.runsonwhat.com/reverse/sentry) | Monitoring | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code | | | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code | | | [Rank Math](https://www.runsonwhat.com/reverse/rankmath) | Website & CMS | Website code | | | [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website code | | | [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records | | | [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | Custom domain, DNS verification records | 2019-01 | | [The Trade Desk](https://www.runsonwhat.com/reverse/tradedesk) | Ads & Pixels | Website code | | | [ZoomInfo](https://www.runsonwhat.com/reverse/zoominfo) | Sales & CRM | Website code | | | [LiveRamp](https://www.runsonwhat.com/reverse/liveramp) | Ads & Pixels | Website code | | | [Constant Contact](https://www.runsonwhat.com/reverse/constantcontact) | Marketing | Email records | | | [Simpli.fi](https://www.runsonwhat.com/reverse/simplifi) | Ads & Pixels | Website code | | | [Bombora](https://www.runsonwhat.com/reverse/bombora) | Sales & CRM | Website code | | | [AdRoll](https://www.runsonwhat.com/reverse/adroll) | Ads & Pixels | Website code | | | [Clickagy](https://www.runsonwhat.com/reverse/clickagy) | Sales & CRM | Website code | | | [Qualified](https://www.runsonwhat.com/reverse/qualified) | Sales & CRM | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records, Website code | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [Mailgun](https://www.runsonwhat.com/reverse/mailgun) | Email Delivery | Email records | | | [Exclaimer](https://www.runsonwhat.com/reverse/exclaimer) | Workspace | Email records | | | [Adobe](https://www.runsonwhat.com/reverse/adobe) | Collaboration | DNS verification records | | | [Canva](https://www.runsonwhat.com/reverse/canva) | Collaboration | DNS verification records | | | [Figma](https://www.runsonwhat.com/reverse/figma) | Collaboration | DNS verification records | | | [NetSuite](https://www.runsonwhat.com/reverse/netsuite) | Finance & Legal | Email records | | ## FAQ ### What tools does Captivate use? As of October 2026, runsonwhat has found 40 tools at Captivate (captivate.com) in public records. Edge & Hosting: Cloudflare, Amazon CloudFront and WP Engine. Application: jQuery, Google Fonts and Vimeo. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Google Ads and Microsoft Ads. Company Ops: Microsoft 365, Apple Business and Atlassian. Last checked October 26, 2026. ### What cloud does Captivate run on? Captivate uses WP Engine for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found WP Engine through a subdomain that points at WP Engine and code on captivate.com. WP Engine is used by 51,479 companies runsonwhat tracks. ### What CRM does Captivate use? Captivate uses HubSpot for its CRM, alongside Salesforce, ZoomInfo and Bombora, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on captivate.com. HubSpot is used by 94,752 companies runsonwhat tracks. ### What email provider does Captivate use? Captivate uses Microsoft 365 for email and office software, alongside Apple Business and Exclaimer, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 715,067 companies runsonwhat tracks. ### What analytics tools does Captivate use? Captivate uses Google Analytics for analytics, alongside Google Tag Manager and Microsoft Clarity, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on captivate.com. Google Analytics is used by 888,679 companies runsonwhat tracks. ### What is Captivate's website built with? Captivate uses WordPress for its website, alongside Rank Math, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on captivate.com. WordPress is used by 600,424 companies runsonwhat tracks. ### How long has Captivate used Pardot? Captivate has used Pardot since at least January 2019, going by the first public certificate of the captivate.com subdomain that points at Pardot. Other long-running tools at Captivate include Amazon CloudFront (since April 2022). ### Does Captivate use jQuery? Yes. runsonwhat found jQuery at Captivate through jQuery code on captivate.com. jQuery is a Frontend tool used by 920,629 companies runsonwhat tracks. ### Does Captivate use AI tools? Yes. runsonwhat has found Anthropic and OpenAI at Captivate; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Captivate may use more AI tools than these. ### Which companies have a tech stack similar to Captivate's? The companies with the stacks most like Captivate's are Ideagen Qadex, Trilogy International, A Korn Ferry Company, Kalido and Mi Corporation (United States), according to runsonwhat (October 2026). Each shares 7 to 14 tools with Captivate, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Captivate uses? runsonwhat reads public records only. Of the 40 tools at Captivate, 22 were found through code on captivate.com, 8 through DNS records, 7 through email records and 3 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and captivate.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/captivate.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.