# What does Build-A-Bear Workshop use?

Build-A-Bear Workshop (buildabear.com) shows public evidence of 38 tools, according to runsonwhat (last checked 2026-10-26).

- Industry: Retail
- Based in: United States
- Founded: 1997

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [Akamai](https://www.runsonwhat.com/reverse/akamai) | CDN & Edge | Custom domain, Website code |  |
| [CSC](https://www.runsonwhat.com/reverse/csc-domains) | DNS | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Monotype Fonts](https://www.runsonwhat.com/reverse/fonts-com) | Media & UI | Website code |  |
| [Global-e](https://www.runsonwhat.com/reverse/global-e) | Payments & Billing | Website code |  |
| [SAP Customer Data Cloud](https://www.runsonwhat.com/reverse/sap-customer-data-cloud) | Auth & Identity | Custom domain |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Contentsquare](https://www.runsonwhat.com/reverse/contentsquare) | Analytics | Website code |  |
| [Akamai mPulse](https://www.runsonwhat.com/reverse/akamai-mpulse) | Monitoring | Website code |  |
| [AB Tasty](https://www.runsonwhat.com/reverse/abtasty) | Flags & Experiments | Website code |  |
| [Salesforce Personalization](https://www.runsonwhat.com/reverse/salesforce-personalization) | Flags & Experiments | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Brevo](https://www.runsonwhat.com/reverse/brevo) | Marketing | DNS verification records, Email records, Website code |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | Website code |  |
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Custom domain, Email records, Website code |  |
| [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code |  |
| [StackAdapt](https://www.runsonwhat.com/reverse/stackadapt) | Ads & Pixels | Website code |  |
| [Snap Pixel](https://www.runsonwhat.com/reverse/snap-pixel) | Ads & Pixels | Website code |  |
| [Attentive](https://www.runsonwhat.com/reverse/attentive) | Marketing | Custom domain |  |
| [Bazaarvoice](https://www.runsonwhat.com/reverse/bazaarvoice) | Marketing | Website code |  |
| [Salesforce Commerce Cloud](https://www.runsonwhat.com/reverse/salesforce-commerce) | Website & CMS | Website code |  |
| [BrightEdge](https://www.runsonwhat.com/reverse/brightedge) | Marketing | Website code |  |
| [Pepperjam](https://www.runsonwhat.com/reverse/pepperjam) | Ads & Pixels | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code |  |
| [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records |  |
| [Webex](https://www.runsonwhat.com/reverse/webex) | Collaboration | DNS verification records |  |
| [Cisco Secure Email](https://www.runsonwhat.com/reverse/cisco-email) | Security & Compliance | Email records |  |
| [TeamViewer](https://www.runsonwhat.com/reverse/teamviewer) | Dev Tools | DNS verification records |  |
| [Signifyd](https://www.runsonwhat.com/reverse/signifyd) | Security & Compliance | Website code |  |

## Recent changes at Build-A-Bear Workshop

- 2026-10-19: started using [Attentive](https://www.runsonwhat.com/reverse/attentive)
- 2026-10-09: started using [CSC](https://www.runsonwhat.com/reverse/csc-domains)

## FAQ

### What tools does Build-A-Bear Workshop use?

As of October 2026, runsonwhat has found 38 tools at Build-A-Bear Workshop (buildabear.com) in public records. Edge & Hosting: Cloudflare, Akamai and CSC. Application: jQuery, Monotype Fonts and Global-e. Data & Observability: Google Analytics, Google Tag Manager and Contentsquare. Go-to-market: Meta Pixel, Microsoft Ads and Brevo. Company Ops: Microsoft 365, reCAPTCHA and SendGrid. Last checked October 26, 2026.

### What CRM does Build-A-Bear Workshop use?

Build-A-Bear Workshop uses Salesforce for its CRM, according to runsonwhat (October 2026). runsonwhat found Salesforce through a subdomain that points at Salesforce and email records. Salesforce is used by 34,193 companies runsonwhat tracks.

### What email provider does Build-A-Bear Workshop use?

Build-A-Bear Workshop uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 712,905 companies runsonwhat tracks.

### What payment provider does Build-A-Bear Workshop use?

Build-A-Bear Workshop uses Global-e for payments and billing, according to runsonwhat (October 2026). runsonwhat found Global-e through Global-e code on buildabear.com. Global-e is used by 1,511 companies runsonwhat tracks.

### What analytics tools does Build-A-Bear Workshop use?

Build-A-Bear Workshop uses Google Analytics for analytics, alongside Google Tag Manager and Contentsquare, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on buildabear.com. Google Analytics is used by 885,345 companies runsonwhat tracks.

### What is Build-A-Bear Workshop's website built with?

Build-A-Bear Workshop uses Salesforce Commerce Cloud for its website, according to runsonwhat (October 2026). runsonwhat found Salesforce Commerce Cloud through Salesforce Commerce Cloud code on buildabear.com. Salesforce Commerce Cloud is used by 1,517 companies runsonwhat tracks.

### Does Build-A-Bear Workshop use jQuery?

Yes. runsonwhat found jQuery at Build-A-Bear Workshop through jQuery code on buildabear.com. jQuery is a Frontend tool used by 918,694 companies runsonwhat tracks.

### Has Build-A-Bear Workshop changed tools recently?

Yes. On runsonwhat's rechecks, Build-A-Bear Workshop started using Attentive and CSC (latest on October 19, 2026). A change counts only between two checks of buildabear.com done the same way.

### Which companies have a tech stack similar to Build-A-Bear Workshop's?

The companies with the stacks most like Build-A-Bear Workshop's are Coldwater Creek, Alo, Billionaire Boys Club and HorseLoverZ, according to runsonwhat (October 2026). Each shares 10 to 17 tools with Build-A-Bear Workshop, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Build-A-Bear Workshop uses?

runsonwhat reads public records only. Of the 38 tools at Build-A-Bear Workshop, 24 were found through code on buildabear.com, 7 through DNS records, 4 through subdomains that point at the vendor and 3 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and buildabear.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/buildabear.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
