# What does btw use? btw (btw.com.co) shows public evidence of 22 tools, according to runsonwhat (last checked 2026-11-14). - Industry: Software - Size: 51–200 employees - Based in: La Pradera Sur, Colombia - LinkedIn: https://www.linkedin.com/company/btw-soft ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code | | | [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code | | | [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code | | | [Lottie](https://www.runsonwhat.com/reverse/lottie) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code | | | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code | | | [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code | | | [WhatsApp Business](https://www.runsonwhat.com/reverse/whatsapp) | Support & Docs | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Email records, Website code | | | [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, Website code | | | [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code | | | [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | DNS verification records, Email records, Website code | | | [PowerDMARC](https://www.runsonwhat.com/reverse/powerdmarc) | Security & Compliance | Email records | | ## Recent changes at btw - 2026-10-30: started using [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) ## FAQ ### What tools does btw use? As of November 2026, runsonwhat has found 22 tools at btw (btw.com.co) in public records. Edge & Hosting: Cloudflare and Amazon Web Services. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, reCAPTCHA and Amazon SES. Last checked November 14, 2026. ### What cloud does btw run on? btw uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on btw.com.co. Amazon Web Services is used by 147,729 companies runsonwhat tracks. ### What CRM does btw use? btw uses HubSpot for its CRM, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records. HubSpot is used by 98,258 companies runsonwhat tracks. ### What email provider does btw use? btw uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on btw.com.co. Microsoft 365 is used by 739,094 companies runsonwhat tracks. ### What does btw use for customer support? btw uses WhatsApp Business for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found WhatsApp Business through WhatsApp Business code on btw.com.co. WhatsApp Business is used by 139,353 companies runsonwhat tracks. ### What analytics tools does btw use? btw uses Google Analytics for analytics, alongside Google Tag Manager and Microsoft Clarity, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on btw.com.co. Google Analytics is used by 904,998 companies runsonwhat tracks. ### Does btw use jQuery? Yes. runsonwhat found jQuery at btw through jQuery code on btw.com.co. jQuery is a Frontend tool used by 927,938 companies runsonwhat tracks. ### Has btw changed tools recently? Yes. On runsonwhat's rechecks, btw started using HubSpot CMS (latest on October 30, 2026). A change counts only between two checks of btw.com.co done the same way. ### How does runsonwhat know what btw uses? runsonwhat reads public records only. Of the 22 tools at btw, 15 were found through code on btw.com.co, 3 through DNS records, 2 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and btw.com.co about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/btw.com.co (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.