# What does BTG use?

BTG (btg.com) shows public evidence of 12 tools, according to runsonwhat (last checked 2026-11-04).

- Industry: Paper & Forest Products
- Size: 201–1,000 employees
- Based in: Eclépens, Switzerland
- Founded: 1921
- LinkedIn: https://www.linkedin.com/company/btg-group-btg-ecl-pens-s-a

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | Custom domain |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [Brevo](https://www.runsonwhat.com/reverse/brevo) | Marketing | DNS verification records, Email records, Website code |  |
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records, Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records, Website code |  |
| [CookieYes](https://www.runsonwhat.com/reverse/cookieyes) | Security & Compliance | Website code |  |
| [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records, Website code |  |

## Recent changes at BTG

- 2026-11-04: stopped using [Anthropic](https://www.runsonwhat.com/reverse/anthropic)
- 2026-11-04: stopped using [Apple Business](https://www.runsonwhat.com/reverse/apple)
- 2026-11-04: stopped using [Freshdesk](https://www.runsonwhat.com/reverse/freshdesk)
- 2026-11-04: stopped using [OpenAI](https://www.runsonwhat.com/reverse/openai)

## FAQ

### What tools does BTG use?

As of November 2026, runsonwhat has found 12 tools at BTG (btg.com) in public records. Edge & Hosting: Cloudflare and Microsoft Azure. Application: jQuery and Font Awesome. Data & Observability: Google Analytics. Go-to-market: WordPress, Yoast SEO and Brevo. Company Ops: Microsoft 365, CookieYes and DocuSign. Last checked November 4, 2026.

### What cloud does BTG run on?

BTG uses Microsoft Azure for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Microsoft Azure through a subdomain that points at Microsoft Azure. Microsoft Azure is used by 50,283 companies runsonwhat tracks.

### What CRM does BTG use?

BTG uses Salesforce for its CRM, according to runsonwhat (November 2026). runsonwhat found Salesforce through email records that authorize Salesforce and code on btg.com. Salesforce is used by 35,345 companies runsonwhat tracks.

### What email provider does BTG use?

BTG uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 732,285 companies runsonwhat tracks.

### What analytics tools does BTG use?

BTG uses Google Analytics for analytics, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on btg.com. Google Analytics is used by 903,824 companies runsonwhat tracks.

### What is BTG's website built with?

BTG uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on btg.com. WordPress is used by 606,717 companies runsonwhat tracks.

### Does BTG use jQuery?

Yes. runsonwhat found jQuery at BTG through jQuery code on btg.com. jQuery is a Frontend tool used by 927,188 companies runsonwhat tracks.

### Has BTG changed tools recently?

Yes. On runsonwhat's rechecks, BTG stopped using Anthropic, Apple Business and Freshdesk (latest on November 4, 2026). A change counts only between two checks of btg.com done the same way.

### How does runsonwhat know what BTG uses?

runsonwhat reads public records only. Of the 12 tools at BTG, 7 were found through code on btg.com, 2 through email records, 2 through DNS records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and btg.com about monthly.


---

Source: runsonwhat, https://www.runsonwhat.com/company/btg.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.