# What does Bsr use?

Bsr (bsr.org) shows public evidence of 15 tools, according to runsonwhat (last checked 2026-11-13).

- Industry: Management Consulting
- Size: 201–1,000 employees
- Based in: San Francisco, United States
- Founded: 1992
- LinkedIn: https://www.linkedin.com/company/bsr

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records, Website code |  |
| [Calendly](https://www.runsonwhat.com/reverse/calendly) | Sales & CRM | DNS verification records |  |
| [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | Custom domain, Email records, Website code |  |
| [GitBook](https://www.runsonwhat.com/reverse/gitbook) | Support & Docs | Custom domain |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [Barracuda](https://www.runsonwhat.com/reverse/barracuda) | Security & Compliance | Email records |  |
| [Miro](https://www.runsonwhat.com/reverse/miro) | Collaboration | DNS verification records |  |
| [Sage Intacct](https://www.runsonwhat.com/reverse/sage-intacct) | Finance & Legal | Email records |  |
| [Rippling](https://www.runsonwhat.com/reverse/rippling) | People & HR | DNS verification records |  |

## FAQ

### What tools does Bsr use?

As of November 2026, runsonwhat has found 15 tools at Bsr (bsr.org) in public records. Edge & Hosting: Cloudflare. Application: Font Awesome and OpenAI. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Salesforce, Calendly and Pardot. Company Ops: Microsoft 365, Barracuda and Miro. Last checked November 13, 2026.

### What CRM does Bsr use?

Bsr uses Salesforce for its CRM, alongside Calendly, according to runsonwhat (November 2026). runsonwhat found Salesforce through email records that authorize Salesforce and code on bsr.org. Salesforce is used by 35,588 companies runsonwhat tracks.

### What email provider does Bsr use?

Bsr uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 737,856 companies runsonwhat tracks.

### What does Bsr use for customer support?

Bsr uses GitBook for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found GitBook through a subdomain that points at GitBook. GitBook is used by 2,089 companies runsonwhat tracks.

### What analytics tools does Bsr use?

Bsr uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on bsr.org. Google Analytics is used by 904,255 companies runsonwhat tracks.

### What marketing software does Bsr use?

Bsr uses Pardot for marketing, according to runsonwhat (November 2026). runsonwhat found Pardot through a subdomain that points at Pardot and email records. Pardot is used by 21,115 companies runsonwhat tracks.

### Does Bsr use Cloudflare?

Yes. runsonwhat found Cloudflare at Bsr through DNS records that point at Cloudflare and code on bsr.org. Cloudflare is a CDN & Edge tool used by 736,321 companies runsonwhat tracks.

### Does Bsr use AI tools?

Yes. runsonwhat has found OpenAI at Bsr; OpenAI, for example, through a DNS verification record for OpenAI. AI services called only from servers leave no public trace, so Bsr may use more AI tools than these.

### Which companies have a tech stack similar to Bsr's?

The companies with the stacks most like Bsr's are Concept Rehab, Shenzhen Eview GPS Technology, Stoque and Day By Day, according to runsonwhat (November 2026). Each shares 5 to 7 tools with Bsr, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Bsr uses?

runsonwhat reads public records only. Of the 15 tools at Bsr, 7 were found through DNS records, 3 through code on bsr.org, 3 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and bsr.org about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/bsr.org (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.