# What does Broken Planet use?

Broken Planet (brokenplanet.com) shows public evidence of 12 tools, according to runsonwhat (last checked 2026-11-03).

- Industry: Apparel & Fashion
- Size: 11–50 employees
- Based in: London, United Kingdom
- Founded: 2020
- LinkedIn: https://www.linkedin.com/company/broken-planet-market

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Cloud](https://www.runsonwhat.com/reverse/gcp) | Hosting & Cloud | DNS records |  |
| [Vercel](https://www.runsonwhat.com/reverse/vercel) | Hosting & Cloud | Custom domain, DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [GSAP](https://www.runsonwhat.com/reverse/gsap) | Media & UI | Website code |  |
| [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code |  |
| [Remix](https://www.runsonwhat.com/reverse/remix) | Frontend | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | Website code |  |
| [Klaviyo](https://www.runsonwhat.com/reverse/klaviyo) | Marketing | DNS verification records, Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |

## FAQ

### What tools does Broken Planet use?

As of November 2026, runsonwhat has found 12 tools at Broken Planet (brokenplanet.com) in public records. Edge & Hosting: Google Cloud and Vercel. Application: GSAP, React and Remix. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Meta Pixel, Shopify and Klaviyo. Company Ops: Google Workspace. Last checked November 3, 2026.

### What cloud does Broken Planet run on?

Broken Planet uses Google Cloud for hosting and cloud infrastructure, alongside Vercel, according to runsonwhat (November 2026). runsonwhat found Google Cloud through DNS records that point at Google Cloud. Google Cloud is used by 77,253 companies runsonwhat tracks.

### What email provider does Broken Planet use?

Broken Planet uses Google Workspace for email and office software, according to runsonwhat (November 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on brokenplanet.com. Google Workspace is used by 414,708 companies runsonwhat tracks.

### What analytics tools does Broken Planet use?

Broken Planet uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on brokenplanet.com. Google Analytics is used by 906,057 companies runsonwhat tracks.

### What is Broken Planet's website built with?

Broken Planet uses Shopify for its website, according to runsonwhat (November 2026). runsonwhat found Shopify through Shopify code on brokenplanet.com. Shopify is used by 61,070 companies runsonwhat tracks.

### What marketing software does Broken Planet use?

Broken Planet uses Klaviyo for marketing, according to runsonwhat (November 2026). runsonwhat found Klaviyo through a DNS verification record for Klaviyo and code on brokenplanet.com. Klaviyo is used by 36,064 companies runsonwhat tracks.

### Does Broken Planet use Meta Pixel?

Yes. runsonwhat found Meta Pixel at Broken Planet through Meta Pixel code on brokenplanet.com. Meta Pixel is a Ads & Pixels tool used by 420,325 companies runsonwhat tracks.

### Which companies have a tech stack similar to Broken Planet's?

The companies with the stacks most like Broken Planet's are RiskThinking.AI, CFO AI Advisors, Rythminno and Johnnie-O, according to runsonwhat (November 2026). Each shares 2 to 8 tools with Broken Planet, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Broken Planet uses?

runsonwhat reads public records only. Of the 12 tools at Broken Planet, 7 were found through code on brokenplanet.com, 2 through DNS records, 1 through email records, 1 through website configuration files and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and brokenplanet.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/brokenplanet.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.