# What does Boris FX use?

Boris FX (borisfx.com) shows public evidence of 36 tools, according to runsonwhat (last checked 2026-11-08).

- Industry: Software
- Based in: United States
- Founded: 1995
- LinkedIn: https://www.linkedin.com/company/boris-fx

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [Netlify](https://www.runsonwhat.com/reverse/netlify) | Hosting & Cloud | Website code |  |
| [Heroku](https://www.runsonwhat.com/reverse/heroku) | Hosting & Cloud | Custom domain |  |
| [DNSimple](https://www.runsonwhat.com/reverse/dnsimple) | DNS | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [Adobe Fonts](https://www.runsonwhat.com/reverse/adobe-fonts) | Media & UI | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [Cloudinary](https://www.runsonwhat.com/reverse/cloudinary) | Media & UI | Website code |  |
| [WorkOS](https://www.runsonwhat.com/reverse/workos) | Auth & Identity | Custom domain |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [Mixpanel](https://www.runsonwhat.com/reverse/mixpanel) | Analytics | DNS verification records, Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Email records, Website code | 2016-07 |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Custom domain, Email records, Website code | 2022-12 |
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records, Website code |  |
| [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain | 2016-07 |
| [X Ads](https://www.runsonwhat.com/reverse/x-ads) | Ads & Pixels | Website code |  |
| [Ahrefs](https://www.runsonwhat.com/reverse/ahrefs) | Marketing | Website code |  |
| [Discord](https://www.runsonwhat.com/reverse/discord) | Support & Docs | Website code |  |
| [Salesforce Marketing Cloud](https://www.runsonwhat.com/reverse/sfmc) | Marketing | Email records |  |
| [Post Affiliate Pro](https://www.runsonwhat.com/reverse/post-affiliate-pro) | Ads & Pixels | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records, Website code |  |
| [Postmark](https://www.runsonwhat.com/reverse/postmark) | Email Delivery | Email records |  |
| [Rippling](https://www.runsonwhat.com/reverse/rippling) | People & HR | DNS verification records |  |
| [CookieFirst](https://www.runsonwhat.com/reverse/cookiefirst) | Security & Compliance | Website code |  |

## Recent changes at Boris FX

- 2026-10-20: started using [Heroku](https://www.runsonwhat.com/reverse/heroku)
- 2026-10-20: started using [Post Affiliate Pro](https://www.runsonwhat.com/reverse/post-affiliate-pro)
- 2026-10-20: started using [WorkOS](https://www.runsonwhat.com/reverse/workos)

## FAQ

### What tools does Boris FX use?

As of November 2026, runsonwhat has found 36 tools at Boris FX (borisfx.com) in public records. Edge & Hosting: Cloudflare, Netlify and Heroku. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Hotjar and Mixpanel. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Google Workspace, reCAPTCHA and SendGrid. Last checked November 8, 2026.

### What cloud does Boris FX run on?

Boris FX uses Netlify for hosting and cloud infrastructure, alongside Heroku, according to runsonwhat (November 2026). runsonwhat found Netlify through Netlify code on borisfx.com. Netlify is used by 12,481 companies runsonwhat tracks.

### What CRM does Boris FX use?

Boris FX uses HubSpot for its CRM, alongside Salesforce, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records, and Boris FX has used it since at least July 2016. HubSpot is used by 97,951 companies runsonwhat tracks.

### What email provider does Boris FX use?

Boris FX uses Google Workspace for email and office software, according to runsonwhat (November 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on borisfx.com. Google Workspace is used by 421,825 companies runsonwhat tracks.

### What does Boris FX use for customer support?

Boris FX uses Zendesk for customer support and documentation, alongside Discord, according to runsonwhat (November 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk and email records, and Boris FX has used it since at least December 2022. Zendesk is used by 43,777 companies runsonwhat tracks.

### What analytics tools does Boris FX use?

Boris FX uses Google Analytics for analytics, alongside Hotjar and Mixpanel, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on borisfx.com. Google Analytics is used by 904,111 companies runsonwhat tracks.

### How long has Boris FX used HubSpot?

Boris FX has used HubSpot since at least July 2016, going by the first public certificate of the borisfx.com subdomain that points at HubSpot. Other long-running tools at Boris FX include HubSpot CMS (since July 2016) and Zendesk (since December 2022).

### Does Boris FX use jQuery?

Yes. runsonwhat found jQuery at Boris FX through jQuery code on borisfx.com. jQuery is a Frontend tool used by 927,275 companies runsonwhat tracks.

### Does Boris FX use AI tools?

Yes. runsonwhat has found Anthropic at Boris FX; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Boris FX may use more AI tools than these.

### Has Boris FX changed tools recently?

Yes. On runsonwhat's rechecks, Boris FX started using Heroku, Post Affiliate Pro and WorkOS (latest on October 20, 2026). A change counts only between two checks of borisfx.com done the same way.

### Which companies have a tech stack similar to Boris FX's?

The companies with the stacks most like Boris FX's are Localyze, Ten Thousand Coffees (10KC), Boris FX and Boris FX, according to runsonwhat (November 2026). Each shares 13 to 23 tools with Boris FX, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Boris FX uses?

runsonwhat reads public records only. Of the 36 tools at Boris FX, 20 were found through code on borisfx.com, 5 through DNS records, 5 through email records, 5 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and borisfx.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/borisfx.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
