# What does Bluum use? Bluum (bluum.com) shows public evidence of 35 tools, according to runsonwhat (last checked 2026-10-20). - Industry: IT Services - Size: 201–1,000 employees - Based in: St. Paul, United States - Founded: 1946 - LinkedIn: https://www.linkedin.com/company/bluum-edtech ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code | | | [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code | | | [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | Custom domain | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code | | | [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code | | | [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Website code | | | [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Custom domain, Email records, Website code | 2023-04 | | [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain, Website code | | | [ChatGPT Ads](https://www.runsonwhat.com/reverse/chatgpt-ads) | Ads & Pixels | Website code | | | [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code | | | [BigCommerce](https://www.runsonwhat.com/reverse/bigcommerce) | Website & CMS | Email records | | | [Autotask PSA](https://www.runsonwhat.com/reverse/autotask) | Support & Docs | Email records | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records | | | [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | DNS verification records, Email records | | | [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [Mimecast](https://www.runsonwhat.com/reverse/mimecast) | Security & Compliance | Email records | | | [Zoom](https://www.runsonwhat.com/reverse/zoom) | Collaboration | DNS verification records | | | [UserWay](https://www.runsonwhat.com/reverse/userway) | Security & Compliance | Website code | | | [EasyDMARC](https://www.runsonwhat.com/reverse/easydmarc) | Security & Compliance | Email records | | | [Smartsheet](https://www.runsonwhat.com/reverse/smartsheet) | Collaboration | DNS verification records | | | [Bitwarden](https://www.runsonwhat.com/reverse/bitwarden) | Security & Compliance | DNS verification records | | | [Box](https://www.runsonwhat.com/reverse/box) | Collaboration | DNS verification records | | | [NetSuite](https://www.runsonwhat.com/reverse/netsuite) | Finance & Legal | Email records | | | [UKG Pro](https://www.runsonwhat.com/reverse/ukg) | People & HR | Email records | | | [Mosyle](https://www.runsonwhat.com/reverse/mosyle) | Security & Compliance | DNS verification records | | ## Recent changes at Bluum - 2026-10-20: started using [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) ## FAQ ### What tools does Bluum use? As of October 2026, runsonwhat has found 35 tools at Bluum (bluum.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Microsoft Azure. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, Google Workspace and reCAPTCHA. Last checked October 20, 2026. ### What cloud does Bluum run on? Bluum uses Amazon Web Services for hosting and cloud infrastructure, alongside Microsoft Azure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on bluum.com. Amazon Web Services is used by 145,652 companies runsonwhat tracks. ### What CRM does Bluum use? Bluum uses HubSpot for its CRM, according to runsonwhat (October 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and code on bluum.com. HubSpot is used by 93,962 companies runsonwhat tracks. ### What email provider does Bluum use? Bluum uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 710,165 companies runsonwhat tracks. ### What does Bluum use for customer support? Bluum uses Zendesk for customer support and documentation, alongside Autotask PSA, according to runsonwhat (October 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk and email records, and Bluum has used it since at least April 2023. Zendesk is used by 41,828 companies runsonwhat tracks. ### What analytics tools does Bluum use? Bluum uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on bluum.com. Google Analytics is used by 880,185 companies runsonwhat tracks. ### How long has Bluum used Zendesk? Bluum has used Zendesk since at least April 2023, going by the first public certificate of the bluum.com subdomain that points at Zendesk. ### Does Bluum use jQuery? Yes. runsonwhat found jQuery at Bluum through jQuery code on bluum.com. jQuery is a Frontend tool used by 915,940 companies runsonwhat tracks. ### Has Bluum changed tools recently? Yes. On runsonwhat's rechecks, Bluum started using Microsoft Azure (latest on October 20, 2026). A change counts only between two checks of bluum.com done the same way. ### Which companies have a tech stack similar to Bluum's? The companies with the stacks most like Bluum's are Kinsale Insurance, illumin, Propelus CE Broker and 10jin Solutions, according to runsonwhat (October 2026). Each shares 7 to 19 tools with Bluum, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Bluum uses? runsonwhat reads public records only. Of the 35 tools at Bluum, 16 were found through code on bluum.com, 9 through DNS records, 6 through email records and 4 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and bluum.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/bluum.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.