# What does Bluestone PIM use? Bluestone PIM (bluestonepim.com) shows public evidence of 29 tools, according to runsonwhat (last checked 2026-11-11). - Industry: Software - Size: 51–200 employees - Based in: Tønsberg, Norway - Founded: 2015 - LinkedIn: https://www.linkedin.com/company/bluestonepim ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code | | | [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Custom domain, Website code | 2025-09 | | [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records | | | [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Custom domain | 2022-03 | | [Vercel](https://www.runsonwhat.com/reverse/vercel) | Hosting & Cloud | DNS verification records | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code | | | [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code | | | [Instatus](https://www.runsonwhat.com/reverse/instatus) | Monitoring | Custom domain | 2020-07 | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Email records, Website code | 2022-03 | | [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain, Website code | 2022-03 | | [Ahrefs](https://www.runsonwhat.com/reverse/ahrefs) | Marketing | Website code | | | [LiveRamp](https://www.runsonwhat.com/reverse/liveramp) | Ads & Pixels | Website code | | | [Demandbase](https://www.runsonwhat.com/reverse/demandbase) | Sales & CRM | Website code | | | [Plain](https://www.runsonwhat.com/reverse/plain) | Support & Docs | DNS verification records | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records | | | [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | Custom domain, DNS verification records | | | [CookieYes](https://www.runsonwhat.com/reverse/cookieyes) | Security & Compliance | DNS verification records, Website code | | | [Slack](https://www.runsonwhat.com/reverse/slack) | Collaboration | DNS verification records | | ## FAQ ### What tools does Bluestone PIM use? As of November 2026, runsonwhat has found 29 tools at Bluestone PIM (bluestonepim.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Amazon Route 53. Application: jQuery, Google Fonts and YouTube. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, LinkedIn Insight Tag and Mailchimp. Company Ops: Microsoft 365, Google Workspace and Atlassian. Last checked November 11, 2026. ### What cloud does Bluestone PIM run on? Bluestone PIM uses Amazon Web Services for hosting and cloud infrastructure, alongside Vercel, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through a subdomain that points at Amazon Web Services and code on bluestonepim.com, and Bluestone PIM has used it since at least September 2025. Amazon Web Services is used by 147,629 companies runsonwhat tracks. ### What CRM does Bluestone PIM use? Bluestone PIM uses HubSpot for its CRM, alongside Demandbase, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records, and Bluestone PIM has used it since at least March 2022. HubSpot is used by 97,950 companies runsonwhat tracks. ### What email provider does Bluestone PIM use? Bluestone PIM uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 736,708 companies runsonwhat tracks. ### What does Bluestone PIM use for customer support? Bluestone PIM uses Plain for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Plain through a DNS verification record for Plain. Plain is used by 79 companies runsonwhat tracks. ### What analytics tools does Bluestone PIM use? Bluestone PIM uses Google Analytics for analytics, alongside Google Tag Manager and Hotjar, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on bluestonepim.com. Google Analytics is used by 904,157 companies runsonwhat tracks. ### How long has Bluestone PIM used Instatus? Bluestone PIM has used Instatus since at least July 2020, going by the first public certificate of the bluestonepim.com subdomain that points at Instatus. Other long-running tools at Bluestone PIM include HubSpot (since March 2022), Amazon CloudFront (since March 2022) and HubSpot CMS (since March 2022). ### Does Bluestone PIM use jQuery? Yes. runsonwhat found jQuery at Bluestone PIM through jQuery code on bluestonepim.com. jQuery is a Frontend tool used by 927,286 companies runsonwhat tracks. ### Does Bluestone PIM use AI tools? Yes. runsonwhat has found Anthropic at Bluestone PIM; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Bluestone PIM may use more AI tools than these. ### Which companies have a tech stack similar to Bluestone PIM's? The companies with the stacks most like Bluestone PIM's are Archil, VBO Tickets, Laravel and Kraken, according to runsonwhat (November 2026). Each shares 10 to 19 tools with Bluestone PIM, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Bluestone PIM uses? runsonwhat reads public records only. Of the 29 tools at Bluestone PIM, 12 were found through code on bluestonepim.com, 8 through DNS records, 6 through subdomains that point at the vendor, 2 through email records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and bluestonepim.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/bluestonepim.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.