# What does Bluesign use?

Bluesign (bluesign.com) shows public evidence of 23 tools, according to runsonwhat (last checked 2026-10-20).

- Industry: Textiles
- Size: 51–200 employees
- Based in: Sankt Gallen, Switzerland
- Founded: 2000
- LinkedIn: https://www.linkedin.com/company/bluesign-technologies-ag

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | Custom domain |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code |  |
| [GSAP](https://www.runsonwhat.com/reverse/gsap) | Media & UI | Website code |  |
| [Tailwind CSS](https://www.runsonwhat.com/reverse/tailwind) | Frontend | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [Vue.js](https://www.runsonwhat.com/reverse/vue) | Frontend | Website code |  |
| [Nuxt](https://www.runsonwhat.com/reverse/nuxt) | Frontend | Website code |  |
| [Auth0](https://www.runsonwhat.com/reverse/auth0) | Auth & Identity | Custom domain, Website config |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Contentsquare](https://www.runsonwhat.com/reverse/contentsquare) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Brevo](https://www.runsonwhat.com/reverse/brevo) | Marketing | DNS verification records |  |
| [ZoomInfo](https://www.runsonwhat.com/reverse/zoominfo) | Sales & CRM | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records, Website code |  |
| [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code |  |
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |

## Recent changes at Bluesign

- 2026-10-12: started using [Anthropic](https://www.runsonwhat.com/reverse/anthropic)
- 2026-10-12: started using [Microsoft Azure](https://www.runsonwhat.com/reverse/azure)

## FAQ

### What tools does Bluesign use?

As of October 2026, runsonwhat has found 23 tools at Bluesign (bluesign.com) in public records. Edge & Hosting: Microsoft Azure. Application: Google Fonts, YouTube and GSAP. Data & Observability: Google Analytics, Google Tag Manager and Contentsquare. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, SendGrid and Cookiebot. Last checked October 20, 2026.

### What cloud does Bluesign run on?

Bluesign uses Microsoft Azure for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Microsoft Azure through a subdomain that points at Microsoft Azure. Microsoft Azure is used by 46,804 companies runsonwhat tracks.

### What sales tools does Bluesign use?

The sales tools runsonwhat has found at Bluesign are ZoomInfo (October 2026); no CRM shows up in Bluesign's public records. runsonwhat found ZoomInfo through ZoomInfo code on bluesign.com. ZoomInfo is used by 16,709 companies runsonwhat tracks.

### What email provider does Bluesign use?

Bluesign uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on bluesign.com. Microsoft 365 is used by 711,315 companies runsonwhat tracks.

### What analytics tools does Bluesign use?

Bluesign uses Google Analytics for analytics, alongside Google Tag Manager and Contentsquare, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on bluesign.com. Google Analytics is used by 881,446 companies runsonwhat tracks.

### What is Bluesign's website built with?

Bluesign uses WordPress for its website, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on bluesign.com. WordPress is used by 597,987 companies runsonwhat tracks.

### Does Bluesign use Google Fonts?

Yes. runsonwhat found Google Fonts at Bluesign through Google Fonts code on bluesign.com. Google Fonts is a Media & UI tool used by 810,826 companies runsonwhat tracks.

### Does Bluesign use AI tools?

Yes. runsonwhat has found Anthropic at Bluesign; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Bluesign may use more AI tools than these.

### Has Bluesign changed tools recently?

Yes. On runsonwhat's rechecks, Bluesign started using Anthropic and Microsoft Azure (latest on October 12, 2026). A change counts only between two checks of bluesign.com done the same way.

### How does runsonwhat know what Bluesign uses?

runsonwhat reads public records only. Of the 23 tools at Bluesign, 16 were found through code on bluesign.com, 3 through DNS records, 2 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and bluesign.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/bluesign.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
