# What does Blu Dot use? Blu Dot (bludot.com) shows public evidence of 38 tools, according to runsonwhat (last checked 2026-11-06). - Industry: Retail - Size: 51–200 employees - Based in: Minneapolis, United States - Founded: 1996 - LinkedIn: https://www.linkedin.com/company/blu-dot ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code | | | [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code | | | [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Custom domain | | | [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | Custom domain | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records | | | [PayPal](https://www.runsonwhat.com/reverse/paypal) | Payments & Billing | Website code | | | [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code | | | [web-vitals](https://www.runsonwhat.com/reverse/web-vitals) | Monitoring | Website code | | | [Datadog](https://www.runsonwhat.com/reverse/datadog) | Monitoring | Website code | | | [Mixpanel](https://www.runsonwhat.com/reverse/mixpanel) | Analytics | Website code | | | [Intelligems](https://www.runsonwhat.com/reverse/intelligems) | Flags & Experiments | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | Custom domain, DNS records, Website code | | | [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | DNS verification records, Website code | | | [Klaviyo](https://www.runsonwhat.com/reverse/klaviyo) | Marketing | DNS verification records, Website code | | | [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code | | | [StackAdapt](https://www.runsonwhat.com/reverse/stackadapt) | Ads & Pixels | Website code | | | [LiveIntent](https://www.runsonwhat.com/reverse/liveintent) | Ads & Pixels | Website code | | | [Awin](https://www.runsonwhat.com/reverse/awin) | Ads & Pixels | Website code | | | [Attentive](https://www.runsonwhat.com/reverse/attentive) | Marketing | Website code | | | [Bazaarvoice](https://www.runsonwhat.com/reverse/bazaarvoice) | Marketing | Website code | | | [Nosto](https://www.runsonwhat.com/reverse/nosto) | Marketing | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records | | | [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | DNS verification records | | | [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records, Website code | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code | | | [Valimail](https://www.runsonwhat.com/reverse/valimail) | Security & Compliance | Email records | | | [Notion](https://www.runsonwhat.com/reverse/notion) | Collaboration | DNS verification records | | ## Recent changes at Blu Dot - 2026-10-29: started using [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) ## FAQ ### What tools does Blu Dot use? As of November 2026, runsonwhat has found 38 tools at Blu Dot (bludot.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Amazon CloudFront. Application: Google Fonts, Anthropic and PayPal. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked November 6, 2026. ### What cloud does Blu Dot run on? Blu Dot uses Amazon Web Services for hosting and cloud infrastructure, alongside Microsoft Azure, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on bludot.com. Amazon Web Services is used by 147,517 companies runsonwhat tracks. ### What email provider does Blu Dot use? Blu Dot uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 734,307 companies runsonwhat tracks. ### What payment provider does Blu Dot use? Blu Dot uses PayPal for payments and billing, according to runsonwhat (November 2026). runsonwhat found PayPal through PayPal code on bludot.com. PayPal is used by 35,160 companies runsonwhat tracks. ### What analytics tools does Blu Dot use? Blu Dot uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Mixpanel, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on bludot.com. Google Analytics is used by 903,970 companies runsonwhat tracks. ### What is Blu Dot's website built with? Blu Dot uses Shopify for its website, according to runsonwhat (November 2026). runsonwhat found Shopify through a subdomain that points at Shopify and DNS records. Shopify is used by 61,540 companies runsonwhat tracks. ### Does Blu Dot use Google Fonts? Yes. runsonwhat found Google Fonts at Blu Dot through Google Fonts code on bludot.com. Google Fonts is a Media & UI tool used by 825,637 companies runsonwhat tracks. ### Does Blu Dot use AI tools? Yes. runsonwhat has found Anthropic and OpenAI at Blu Dot; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Blu Dot may use more AI tools than these. ### Has Blu Dot changed tools recently? Yes. On runsonwhat's rechecks, Blu Dot started using Microsoft Azure (latest on October 29, 2026). A change counts only between two checks of bludot.com done the same way. ### Which companies have a tech stack similar to Blu Dot's? The companies with the stacks most like Blu Dot's are Bulletproof Coffee, Everlane, The Beauty Crop and Princess Polly, according to runsonwhat (November 2026). Each shares 17 to 23 tools with Blu Dot, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Blu Dot uses? runsonwhat reads public records only. Of the 38 tools at Blu Dot, 22 were found through code on bludot.com, 9 through DNS records, 3 through email records, 3 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and bludot.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/bludot.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.