# What does Blu use?

Blu (blu.dk) shows public evidence of 20 tools, according to runsonwhat (last checked 2026-10-11).

- Industry: Television Production
- Size: 1–10 employees
- Based in: Valby, Denmark
- Founded: 2001
- LinkedIn: https://www.linkedin.com/company/blu-a-s

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |
| [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records |  |
| [Perplexity](https://www.runsonwhat.com/reverse/perplexity) | AI | DNS verification records |  |
| [ElevenLabs](https://www.runsonwhat.com/reverse/elevenlabs) | AI | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Matomo](https://www.runsonwhat.com/reverse/matomo) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | DNS verification records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records |  |
| [KnowBe4](https://www.runsonwhat.com/reverse/knowbe4) | Security & Compliance | DNS verification records |  |
| [Adobe](https://www.runsonwhat.com/reverse/adobe) | Collaboration | DNS verification records |  |
| [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records |  |
| [Webex](https://www.runsonwhat.com/reverse/webex) | Collaboration | DNS verification records |  |
| [Teamtailor](https://www.runsonwhat.com/reverse/teamtailor) | People & HR | DNS verification records |  |

## FAQ

### What tools does Blu use?

As of October 2026, runsonwhat has found 20 tools at Blu (blu.dk) in public records. Edge & Hosting: Cloudflare. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Matomo. Go-to-market: WordPress. Company Ops: Microsoft 365, Google Workspace and Apple Business. Last checked October 11, 2026.

### What email provider does Blu use?

Blu uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 701,678 companies runsonwhat tracks.

### What analytics tools does Blu use?

Blu uses Matomo for analytics, according to runsonwhat (October 2026). runsonwhat found Matomo through Matomo code on blu.dk. Matomo is used by 33,049 companies runsonwhat tracks.

### What is Blu's website built with?

Blu uses WordPress for its website, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on blu.dk. WordPress is used by 582,003 companies runsonwhat tracks.

### What does Blu use for hiring and HR?

Blu uses Teamtailor for hiring and HR, according to runsonwhat (October 2026). runsonwhat found Teamtailor through a DNS verification record for Teamtailor. Teamtailor is used by 2,538 companies runsonwhat tracks.

### Does Blu use jQuery?

Yes. runsonwhat found jQuery at Blu through jQuery code on blu.dk. jQuery is a Frontend tool used by 896,842 companies runsonwhat tracks.

### Does Blu use AI tools?

Yes. runsonwhat has found OpenAI, Perplexity and ElevenLabs at Blu; OpenAI, for example, through a DNS verification record for OpenAI. AI services called only from servers leave no public trace, so Blu may use more AI tools than these.

### Which companies have a tech stack similar to Blu's?

The companies with the stacks most like Blu's are Eureka Productions, McKinsey & Company, Novemberfilm and Wieden+Kennedy, according to runsonwhat (October 2026). Each shares 9 to 15 tools with Blu, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Blu uses?

runsonwhat reads public records only. Of the 20 tools at Blu, 13 were found through DNS records, 6 through code on blu.dk and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and blu.dk about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/blu.dk (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.