# What does BLT Direct use?

BLT Direct (bltdirect.com) shows public evidence of 19 tools, according to runsonwhat (last checked 2026-11-08).

- Industry: Retail
- Size: 11–50 employees
- Based in: Ipswich, United Kingdom
- Founded: 2001
- LinkedIn: https://www.linkedin.com/company/blt-direct

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Cloud](https://www.runsonwhat.com/reverse/gcp) | Hosting & Cloud | DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [AddToAny](https://www.runsonwhat.com/reverse/addtoany) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | Custom domain | 2026-04 |
| [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | Website code |  |
| [Klaviyo](https://www.runsonwhat.com/reverse/klaviyo) | Marketing | DNS verification records, Website code |  |
| [Trustpilot](https://www.runsonwhat.com/reverse/trustpilot) | Marketing | Email records |  |
| [Attentive](https://www.runsonwhat.com/reverse/attentive) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Custom domain, Email records |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | DNS verification records |  |

## FAQ

### What tools does BLT Direct use?

As of November 2026, runsonwhat has found 19 tools at BLT Direct (bltdirect.com) in public records. Edge & Hosting: Google Cloud. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Google Workspace, SendGrid and Amazon SES. Last checked November 8, 2026.

### What cloud does BLT Direct run on?

BLT Direct uses Google Cloud for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Google Cloud through DNS records that point at Google Cloud and code on bltdirect.com. Google Cloud is used by 78,108 companies runsonwhat tracks.

### What email provider does BLT Direct use?

BLT Direct uses Google Workspace for email and office software, according to runsonwhat (November 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on bltdirect.com. Google Workspace is used by 422,576 companies runsonwhat tracks.

### What analytics tools does BLT Direct use?

BLT Direct uses Google Analytics for analytics, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on bltdirect.com. Google Analytics is used by 904,324 companies runsonwhat tracks.

### What is BLT Direct's website built with?

BLT Direct uses Shopify for its website, according to runsonwhat (November 2026). runsonwhat found Shopify through a subdomain that points at Shopify, and BLT Direct has used it since at least April 2026. Shopify is used by 61,693 companies runsonwhat tracks.

### What marketing software does BLT Direct use?

BLT Direct uses Klaviyo for marketing, alongside Trustpilot and Attentive, according to runsonwhat (November 2026). runsonwhat found Klaviyo through a DNS verification record for Klaviyo and code on bltdirect.com. Klaviyo is used by 36,534 companies runsonwhat tracks.

### How long has BLT Direct used Shopify?

BLT Direct has used Shopify since at least April 2026, going by the first public certificate of the bltdirect.com subdomain that points at Shopify.

### Does BLT Direct use jQuery?

Yes. runsonwhat found jQuery at BLT Direct through jQuery code on bltdirect.com. jQuery is a Frontend tool used by 927,319 companies runsonwhat tracks.

### How does runsonwhat know what BLT Direct uses?

runsonwhat reads public records only. Of the 19 tools at BLT Direct, 10 were found through code on bltdirect.com, 4 through DNS records, 2 through email records, 2 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and bltdirect.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/bltdirect.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
