# What does The Big Issue use? The Big Issue (bigissue.com) shows public evidence of 57 tools, according to runsonwhat (last checked 2026-10-20). - LinkedIn: https://www.linkedin.com/company/the-big-issue ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code | | | [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code | | | [Fastly](https://www.runsonwhat.com/reverse/fastly) | CDN & Edge | Custom domain | 2023-02 | | [WordPress VIP](https://www.runsonwhat.com/reverse/wpvip) | Hosting & Cloud | Custom domain, Website code | 2018-03 | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code | | | [Matomo](https://www.runsonwhat.com/reverse/matomo) | Analytics | Website code | | | [comScore](https://www.runsonwhat.com/reverse/comscore) | Analytics | Website code | | | [Convert](https://www.runsonwhat.com/reverse/convert) | Flags & Experiments | Website code | | | [Parse.ly](https://www.runsonwhat.com/reverse/parsely) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code | | | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code | | | [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code | | | [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code | | | [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | Ads & Pixels | Website code, Website config | | | [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website config, Website code | | | [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records, Website code | | | [LiveRamp](https://www.runsonwhat.com/reverse/liveramp) | Ads & Pixels | Website code | | | [Magnite](https://www.runsonwhat.com/reverse/magnite) | Ads & Pixels | Website config, Website code | | | [PubMatic](https://www.runsonwhat.com/reverse/pubmatic) | Ads & Pixels | Website config | | | [Adobe Audience Manager](https://www.runsonwhat.com/reverse/adobe-audience-manager) | Ads & Pixels | Website code | | | [StackAdapt](https://www.runsonwhat.com/reverse/stackadapt) | Ads & Pixels | Website code | | | [OpenX](https://www.runsonwhat.com/reverse/openx) | Ads & Pixels | Website config, Website code | | | [Amazon Publisher Services](https://www.runsonwhat.com/reverse/amazon-publisher-services) | Ads & Pixels | Website config, Website code | | | [Media.net](https://www.runsonwhat.com/reverse/media-net) | Ads & Pixels | Website config, Website code | | | [Index Exchange](https://www.runsonwhat.com/reverse/index-exchange) | Ads & Pixels | Website config | | | [Sovrn](https://www.runsonwhat.com/reverse/sovrn) | Ads & Pixels | Website config | | | [TripleLift](https://www.runsonwhat.com/reverse/triplelift) | Ads & Pixels | Website config, Website code | | | [Amazon Advertising](https://www.runsonwhat.com/reverse/amazon-advertising) | Ads & Pixels | Website code | | | [Sharethrough](https://www.runsonwhat.com/reverse/sharethrough) | Ads & Pixels | Website config | | | [Teads](https://www.runsonwhat.com/reverse/teads) | Ads & Pixels | Website config | | | [Quantcast](https://www.runsonwhat.com/reverse/quantcast) | Ads & Pixels | Website code | | | [RTB House](https://www.runsonwhat.com/reverse/rtb-house) | Ads & Pixels | Website code | | | [Demandbase](https://www.runsonwhat.com/reverse/demandbase) | Sales & CRM | Website code | | | [Adobe Advertising](https://www.runsonwhat.com/reverse/adobe-advertising) | Ads & Pixels | Website code | | | [LiveIntent](https://www.runsonwhat.com/reverse/liveintent) | Ads & Pixels | Website code | | | [ID5](https://www.runsonwhat.com/reverse/id5) | Ads & Pixels | Website code | | | [33Across](https://www.runsonwhat.com/reverse/33across) | Ads & Pixels | Website code | | | [OneSignal](https://www.runsonwhat.com/reverse/onesignal) | Marketing | Website code | | | [Lotame](https://www.runsonwhat.com/reverse/lotame) | Ads & Pixels | Website code | | | [Nativo](https://www.runsonwhat.com/reverse/nativo) | Ads & Pixels | Website code | | | [MGID](https://www.runsonwhat.com/reverse/mgid) | Ads & Pixels | Website code | | | [Smart Ad Server](https://www.runsonwhat.com/reverse/smart-ad-server) | Ads & Pixels | Website code | | | [Tapad](https://www.runsonwhat.com/reverse/tapad) | Ads & Pixels | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code | | | [Mimecast](https://www.runsonwhat.com/reverse/mimecast) | Security & Compliance | Email records | | | [dmarcian](https://www.runsonwhat.com/reverse/dmarcian) | Security & Compliance | Email records | | ## FAQ ### What tools does The Big Issue use? As of October 2026, runsonwhat has found 57 tools at The Big Issue (bigissue.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Fastly. Application: jQuery and Google Fonts. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, Apple Business and Cookiebot. Last checked October 20, 2026. ### What cloud does The Big Issue run on? The Big Issue uses Amazon Web Services for hosting and cloud infrastructure, alongside WordPress VIP, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on bigissue.com. Amazon Web Services is used by 146,166 companies runsonwhat tracks. ### What CRM does The Big Issue use? The Big Issue uses HubSpot for its CRM, alongside Salesforce and Demandbase, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on bigissue.com. HubSpot is used by 95,247 companies runsonwhat tracks. ### What email provider does The Big Issue use? The Big Issue uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 715,482 companies runsonwhat tracks. ### What analytics tools does The Big Issue use? The Big Issue uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Matomo, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on bigissue.com. Google Analytics is used by 895,313 companies runsonwhat tracks. ### What is The Big Issue's website built with? The Big Issue uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on bigissue.com. WordPress is used by 602,351 companies runsonwhat tracks. ### How long has The Big Issue used WordPress VIP? The Big Issue has used WordPress VIP since at least March 2018, going by the first public certificate of the bigissue.com subdomain that points at WordPress VIP. Other long-running tools at The Big Issue include Fastly (since February 2023). ### Does The Big Issue use jQuery? Yes. runsonwhat found jQuery at The Big Issue through jQuery code on bigissue.com. jQuery is a Frontend tool used by 923,684 companies runsonwhat tracks. ### Which companies have a tech stack similar to The Big Issue's? The companies with the stacks most like The Big Issue's are Marshall University, Longview News-Journal, Orion - Bringing You News From Our World To Yours and National Mortgage Insurance, according to runsonwhat (October 2026). Each shares 9 to 40 tools with The Big Issue, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what The Big Issue uses? runsonwhat reads public records only. Of the 57 tools at The Big Issue, 37 were found through code on bigissue.com, 11 through website configuration files, 4 through email records, 3 through DNS records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and bigissue.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/bigissue.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.