# What does BFM use?

BFM (bfmtv.com) shows public evidence of 20 tools, according to runsonwhat (last checked 2026-10-20).

- Based in: France
- LinkedIn: https://www.linkedin.com/company/bfmtv

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code |  |
| [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records |  |
| [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Custom domain, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Matomo](https://www.runsonwhat.com/reverse/matomo) | Analytics | Website code |  |
| [Chartbeat](https://www.runsonwhat.com/reverse/chartbeat) | Analytics | Website code |  |
| [Adjust](https://www.runsonwhat.com/reverse/adjust) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records |  |
| [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | Ads & Pixels | Website code |  |
| [Google AdSense](https://www.runsonwhat.com/reverse/google-adsense) | Ads & Pixels | Website code |  |
| [Smart Ad Server](https://www.runsonwhat.com/reverse/smart-ad-server) | Ads & Pixels | Website code |  |
| [Unbounce](https://www.runsonwhat.com/reverse/unbounce) | Website & CMS | Custom domain |  |
| [Piano](https://www.runsonwhat.com/reverse/piano) | Marketing | Website code |  |
| [Utiq](https://www.runsonwhat.com/reverse/utiq) | Ads & Pixels | Custom domain, Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records, Website code |  |
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |
| [Commanders Act](https://www.runsonwhat.com/reverse/commanders-act) | Security & Compliance | Website code |  |

## FAQ

### What tools does BFM use?

As of October 2026, runsonwhat has found 20 tools at BFM (bfmtv.com) in public records. Edge & Hosting: Amazon Web Services, Amazon Route 53 and Amazon CloudFront. Application: YouTube. Data & Observability: Google Tag Manager, Matomo and Chartbeat. Go-to-market: Google Ads, Meta Pixel and Google Ad Manager. Company Ops: Amazon SES, OneTrust and Commanders Act. Last checked October 20, 2026.

### What cloud does BFM run on?

BFM uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on bfmtv.com. Amazon Web Services is used by 145,139 companies runsonwhat tracks.

### What analytics tools does BFM use?

BFM uses Google Tag Manager for analytics, alongside Matomo, Chartbeat and Adjust, according to runsonwhat (October 2026). runsonwhat found Google Tag Manager through Google Tag Manager code on bfmtv.com. Google Tag Manager is used by 493,351 companies runsonwhat tracks.

### What is BFM's website built with?

BFM uses Unbounce for its website, according to runsonwhat (October 2026). runsonwhat found Unbounce through a subdomain that points at Unbounce. Unbounce is used by 3,292 companies runsonwhat tracks.

### What marketing software does BFM use?

BFM uses Piano for marketing, according to runsonwhat (October 2026). runsonwhat found Piano through Piano code on bfmtv.com. Piano is used by 2,003 companies runsonwhat tracks.

### Does BFM use Google Ads?

Yes. runsonwhat found Google Ads at BFM through Google Ads code on bfmtv.com. Google Ads is a Ads & Pixels tool used by 469,765 companies runsonwhat tracks.

### Which companies have a tech stack similar to BFM's?

The companies with the stacks most like BFM's are FOCUS online, Le Figaro, France Télévisions Editions Numériques and lindependant.fr, according to runsonwhat (October 2026). Each shares 5 to 7 tools with BFM, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what BFM uses?

runsonwhat reads public records only. Of the 20 tools at BFM, 13 were found through code on bfmtv.com, 3 through DNS records, 3 through subdomains that point at the vendor and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and bfmtv.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/bfmtv.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.