# What does Better Impact use?

Better Impact (betterimpact.com) shows public evidence of 26 tools, according to runsonwhat (last checked 2026-11-08).

- LinkedIn: https://www.linkedin.com/company/better-impact-inc-

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [Motion](https://www.runsonwhat.com/reverse/framer-motion) | Media & UI | Website code |  |
| [Mux](https://www.runsonwhat.com/reverse/mux) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |
| [web-vitals](https://www.runsonwhat.com/reverse/web-vitals) | Monitoring | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Email records, Website code |  |
| [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain, Website code |  |
| [ChatGPT Ads](https://www.runsonwhat.com/reverse/chatgpt-ads) | Ads & Pixels | Website code |  |
| [Intercom](https://www.runsonwhat.com/reverse/intercom) | Support & Docs | Custom domain, Website code |  |
| [G2](https://www.runsonwhat.com/reverse/g2) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records, Website code |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code |  |
| [Mailgun](https://www.runsonwhat.com/reverse/mailgun) | Email Delivery | Email records, Website code |  |
| [URIports](https://www.runsonwhat.com/reverse/uriports) | Security & Compliance | Email records |  |

## Recent changes at Better Impact

- 2026-10-31: started using [Anthropic](https://www.runsonwhat.com/reverse/anthropic)

## FAQ

### What tools does Better Impact use?

As of November 2026, runsonwhat has found 26 tools at Better Impact (betterimpact.com) in public records. Edge & Hosting: Cloudflare. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, LinkedIn Insight Tag and Microsoft Ads. Company Ops: Microsoft 365, Apple Business and Cookiebot. Last checked November 8, 2026.

### What CRM does Better Impact use?

Better Impact uses HubSpot for its CRM, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records. HubSpot is used by 97,292 companies runsonwhat tracks.

### What email provider does Better Impact use?

Better Impact uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 730,709 companies runsonwhat tracks.

### What does Better Impact use for customer support?

Better Impact uses Intercom for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Intercom through a subdomain that points at Intercom and code on betterimpact.com. Intercom is used by 9,175 companies runsonwhat tracks.

### What analytics tools does Better Impact use?

Better Impact uses Google Analytics for analytics, alongside Google Tag Manager and Microsoft Clarity, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on betterimpact.com. Google Analytics is used by 903,803 companies runsonwhat tracks.

### What is Better Impact's website built with?

Better Impact uses HubSpot CMS for its website, according to runsonwhat (November 2026). runsonwhat found HubSpot CMS through a subdomain that points at HubSpot CMS and code on betterimpact.com. HubSpot CMS is used by 34,345 companies runsonwhat tracks.

### Does Better Impact use jQuery?

Yes. runsonwhat found jQuery at Better Impact through jQuery code on betterimpact.com. jQuery is a Frontend tool used by 927,173 companies runsonwhat tracks.

### Does Better Impact use AI tools?

Yes. runsonwhat has found Anthropic at Better Impact; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Better Impact may use more AI tools than these.

### Has Better Impact changed tools recently?

Yes. On runsonwhat's rechecks, Better Impact started using Anthropic (latest on October 31, 2026). A change counts only between two checks of betterimpact.com done the same way.

### Which companies have a tech stack similar to Better Impact's?

The companies with the stacks most like Better Impact's are Daniel Boulud, Ace & Company, Madison Plastic Surgery and Bama Gruppen, according to runsonwhat (November 2026). Each shares 7 to 8 tools with Better Impact, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Better Impact uses?

runsonwhat reads public records only. Of the 26 tools at Better Impact, 16 were found through code on betterimpact.com, 4 through DNS records, 3 through subdomains that point at the vendor, 2 through email records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and betterimpact.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/betterimpact.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
