# What does Better Basics use?

Better Basics (betterbasics.org) shows public evidence of 13 tools, according to runsonwhat (last checked 2026-10-31).

- Industry: Non-profit Organization Management
- Size: 11–50 employees
- Based in: Birmingham, United States
- Founded: 1993
- LinkedIn: https://www.linkedin.com/company/betterbasicsbham

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code |  |
| [Google Cloud](https://www.runsonwhat.com/reverse/gcp) | Hosting & Cloud | Custom domain |  |
| [Kinsta](https://www.runsonwhat.com/reverse/kinsta) | Hosting & Cloud | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [Tailwind CSS](https://www.runsonwhat.com/reverse/tailwind) | Frontend | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [All in One SEO](https://www.runsonwhat.com/reverse/aioseo) | Website & CMS | Website code |  |
| [Instapage](https://www.runsonwhat.com/reverse/instapage) | Website & CMS | Custom domain |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |

## FAQ

### What tools does Better Basics use?

As of November 2026, runsonwhat has found 13 tools at Better Basics (betterbasics.org) in public records. Edge & Hosting: Cloudflare, Google Cloud and Kinsta. Application: Font Awesome and Tailwind CSS. Go-to-market: WordPress, All in One SEO and Instapage. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked October 31, 2026.

### What cloud does Better Basics run on?

Better Basics uses Google Cloud for hosting and cloud infrastructure, alongside Kinsta, according to runsonwhat (November 2026). runsonwhat found Google Cloud through a subdomain that points at Google Cloud. Google Cloud is used by 77,107 companies runsonwhat tracks.

### What email provider does Better Basics use?

Better Basics uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 722,170 companies runsonwhat tracks.

### What is Better Basics's website built with?

Better Basics uses WordPress for its website, alongside All in One SEO and Instapage, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on betterbasics.org. WordPress is used by 607,272 companies runsonwhat tracks.

### Does Better Basics use Cloudflare?

Yes. runsonwhat found Cloudflare at Better Basics through DNS records that point at Cloudflare and code on betterbasics.org. Cloudflare is a CDN & Edge tool used by 726,832 companies runsonwhat tracks.

### Which companies have a tech stack similar to Better Basics's?

The companies with the stacks most like Better Basics' are FOUR PAWS Australia (Animal Welfare), Ridge Top Exteriors, Atoa Payments and Scotsman Guide, according to runsonwhat (November 2026). Each shares 5 to 8 tools with Better Basics, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Better Basics uses?

runsonwhat reads public records only. Of the 13 tools at Better Basics, 5 were found through code on betterbasics.org, 3 through DNS records, 2 through email records, 2 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and betterbasics.org about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/betterbasics.org (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
