# What does BaseLayer use? BaseLayer (baselayerlabs.com) shows public evidence of 25 tools, according to runsonwhat (last checked 2026-11-12). - Industry: Automotive - Size: 51–200 employees - Based in: Lincolnshire, United States - LinkedIn: https://www.linkedin.com/company/baselayerlabs ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code | | | [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | Custom domain, DNS records, Website code | | | [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code | | | [Google Cloud](https://www.runsonwhat.com/reverse/gcp) | Hosting & Cloud | Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code | | | [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code | | | [Adobe Fonts](https://www.runsonwhat.com/reverse/adobe-fonts) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [Klaviyo](https://www.runsonwhat.com/reverse/klaviyo) | Marketing | DNS verification records, Website code | | | [Elfsight](https://www.runsonwhat.com/reverse/elfsight) | Marketing | Website code | | | [Yotpo](https://www.runsonwhat.com/reverse/yotpo) | Marketing | Website code | | | [Gorgias](https://www.runsonwhat.com/reverse/gorgias) | Support & Docs | Website code | | | [BigCommerce](https://www.runsonwhat.com/reverse/bigcommerce) | Website & CMS | Website code | | | [Shogun](https://www.runsonwhat.com/reverse/shogun) | Website & CMS | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records | | | [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records | | | [Postmark](https://www.runsonwhat.com/reverse/postmark) | Email Delivery | Email records | | ## FAQ ### What tools does BaseLayer use? As of November 2026, runsonwhat has found 25 tools at BaseLayer (baselayerlabs.com) in public records. Edge & Hosting: Cloudflare, GoDaddy and Amazon Web Services. Application: jQuery, Google Fonts and YouTube. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: SendGrid, Proofpoint and Postmark. Last checked November 12, 2026. ### What cloud does BaseLayer run on? BaseLayer uses Amazon Web Services for hosting and cloud infrastructure, alongside Google Cloud, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on baselayerlabs.com. Amazon Web Services is used by 147,634 companies runsonwhat tracks. ### What does BaseLayer use for customer support? BaseLayer uses Gorgias for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Gorgias through Gorgias code on baselayerlabs.com. Gorgias is used by 4,020 companies runsonwhat tracks. ### What analytics tools does BaseLayer use? BaseLayer uses Google Analytics for analytics, alongside Google Tag Manager and Microsoft Clarity, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on baselayerlabs.com. Google Analytics is used by 904,091 companies runsonwhat tracks. ### What is BaseLayer's website built with? BaseLayer uses BigCommerce for its website, alongside Shogun, according to runsonwhat (November 2026). runsonwhat found BigCommerce through BigCommerce code on baselayerlabs.com. BigCommerce is used by 2,782 companies runsonwhat tracks. ### What marketing software does BaseLayer use? BaseLayer uses Klaviyo for marketing, alongside Elfsight and Yotpo, according to runsonwhat (November 2026). runsonwhat found Klaviyo through a DNS verification record for Klaviyo and code on baselayerlabs.com. Klaviyo is used by 36,493 companies runsonwhat tracks. ### Does BaseLayer use jQuery? Yes. runsonwhat found jQuery at BaseLayer through jQuery code on baselayerlabs.com. jQuery is a Frontend tool used by 927,276 companies runsonwhat tracks. ### Which companies have a tech stack similar to BaseLayer's? The companies with the stacks most like BaseLayer's are Awesome GTI, Revival Cycles, Tiger Fitness and One Kings Lane, according to runsonwhat (November 2026). Each shares 13 to 18 tools with BaseLayer, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what BaseLayer uses? runsonwhat reads public records only. Of the 25 tools at BaseLayer, 19 were found through code on baselayerlabs.com, 3 through email records, 2 through DNS records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and baselayerlabs.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/baselayerlabs.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.