# What does Backyard Products use?

Backyard Products (backyardproducts.com) shows public evidence of 14 tools, according to runsonwhat (last checked 2026-10-23).

- Industry: Consumer Goods
- Size: 201–1,000 employees
- Based in: Ann Arbor, United States
- Founded: 1975
- LinkedIn: https://www.linkedin.com/company/backyard-products-llc

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [WP Engine](https://www.runsonwhat.com/reverse/wpengine) | Hosting & Cloud | Website code |  |
| [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Custom domain, Email records, Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, Website code |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Let's Encrypt](https://www.runsonwhat.com/reverse/letsencrypt) | Security & Compliance | DNS records |  |
| [Mailgun](https://www.runsonwhat.com/reverse/mailgun) | Email Delivery | Custom domain, Email records, Website code |  |
| [Sectigo](https://www.runsonwhat.com/reverse/sectigo) | Security & Compliance | DNS records |  |

## FAQ

### What tools does Backyard Products use?

As of October 2026, runsonwhat has found 14 tools at Backyard Products (backyardproducts.com) in public records. Edge & Hosting: Cloudflare, WP Engine and Microsoft Azure. Application: jQuery and Google Fonts. Go-to-market: WordPress, Yoast SEO and Salesforce. Company Ops: Microsoft 365, Apple Business and Let's Encrypt. Last checked October 23, 2026.

### What cloud does Backyard Products run on?

Backyard Products uses WP Engine for hosting and cloud infrastructure, alongside Microsoft Azure, according to runsonwhat (October 2026). runsonwhat found WP Engine through WP Engine code on backyardproducts.com. WP Engine is used by 51,307 companies runsonwhat tracks.

### What CRM does Backyard Products use?

Backyard Products uses Salesforce for its CRM, according to runsonwhat (October 2026). runsonwhat found Salesforce through a subdomain that points at Salesforce and email records. Salesforce is used by 34,151 companies runsonwhat tracks.

### What email provider does Backyard Products use?

Backyard Products uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on backyardproducts.com. Microsoft 365 is used by 712,498 companies runsonwhat tracks.

### What is Backyard Products's website built with?

Backyard Products uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on backyardproducts.com. WordPress is used by 598,311 companies runsonwhat tracks.

### Does Backyard Products use jQuery?

Yes. runsonwhat found jQuery at Backyard Products through jQuery code on backyardproducts.com. jQuery is a Frontend tool used by 917,223 companies runsonwhat tracks.

### How does runsonwhat know what Backyard Products uses?

runsonwhat reads public records only. Of the 14 tools at Backyard Products, 6 were found through code on backyardproducts.com, 5 through DNS records, 2 through subdomains that point at the vendor and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and backyardproducts.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/backyardproducts.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.