# What does Backplain use?

Backplain (backplain.com) shows public evidence of 16 tools, according to runsonwhat (last checked 2026-10-20).

- Industry: Computer & Network Security
- Size: 11–50 employees
- Based in: Carlsbad, United States
- Founded: 2023
- LinkedIn: https://www.linkedin.com/company/backplain

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Email records, Website code |  |
| [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Custom domain |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Stripe](https://www.runsonwhat.com/reverse/stripe) | Payments & Billing | DNS verification records |  |
| [Supabase](https://www.runsonwhat.com/reverse/supabase) | Backend & Database | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [web-vitals](https://www.runsonwhat.com/reverse/web-vitals) | Monitoring | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Email records, Website code |  |
| [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records |  |
| [Mailjet](https://www.runsonwhat.com/reverse/mailjet) | Email Delivery | Email records |  |
| [Slack](https://www.runsonwhat.com/reverse/slack) | Collaboration | DNS verification records |  |

## FAQ

### What tools does Backplain use?

As of October 2026, runsonwhat has found 16 tools at Backplain (backplain.com) in public records. Edge & Hosting: Cloudflare and Amazon CloudFront. Application: Google Fonts, Stripe and Supabase. Data & Observability: Google Analytics and web-vitals. Go-to-market: LinkedIn Insight Tag, HubSpot and HubSpot CMS. Company Ops: Microsoft 365, Amazon SES and Mailjet. Last checked October 20, 2026.

### What CRM does Backplain use?

Backplain uses HubSpot for its CRM, according to runsonwhat (October 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records. HubSpot is used by 94,490 companies runsonwhat tracks.

### What email provider does Backplain use?

Backplain uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 713,664 companies runsonwhat tracks.

### What payment provider does Backplain use?

Backplain uses Stripe for payments and billing, according to runsonwhat (October 2026). runsonwhat found Stripe through a DNS verification record for Stripe. Stripe is used by 28,808 companies runsonwhat tracks.

### What analytics tools does Backplain use?

Backplain uses Google Analytics for analytics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on backplain.com. Google Analytics is used by 886,054 companies runsonwhat tracks.

### What is Backplain's website built with?

Backplain uses HubSpot CMS for its website, according to runsonwhat (October 2026). runsonwhat found HubSpot CMS through a subdomain that points at HubSpot CMS. HubSpot CMS is used by 33,366 companies runsonwhat tracks.

### Does Backplain use Google Fonts?

Yes. runsonwhat found Google Fonts at Backplain through Google Fonts code on backplain.com. Google Fonts is a Media & UI tool used by 813,535 companies runsonwhat tracks.

### How does runsonwhat know what Backplain uses?

runsonwhat reads public records only. Of the 16 tools at Backplain, 5 were found through code on backplain.com, 4 through DNS records, 3 through email records, 3 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and backplain.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/backplain.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.