# What does Aw Lab use?

Aw Lab (aw-lab.com) shows public evidence of 17 tools, according to runsonwhat (last checked 2026-11-05).

- Industry: Retail
- Size: 201–1,000 employees
- Based in: Limena, Italy
- Founded: 1997
- LinkedIn: https://www.linkedin.com/company/athletes-world---aw-lab

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code |  |
| [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | DNS records, Website code |  |
| [Akamai](https://www.runsonwhat.com/reverse/akamai) | CDN & Edge | Custom domain, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [web-vitals](https://www.runsonwhat.com/reverse/web-vitals) | Monitoring | Website code |  |
| [VWO](https://www.runsonwhat.com/reverse/vwo) | Flags & Experiments | Website code |  |
| [Akamai mPulse](https://www.runsonwhat.com/reverse/akamai-mpulse) | Monitoring | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records |  |
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Website code |  |
| [Salesforce Commerce Cloud](https://www.runsonwhat.com/reverse/salesforce-commerce) | Website & CMS | Website code |  |
| [Feedaty](https://www.runsonwhat.com/reverse/feedaty) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records |  |
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |
| [Mimecast](https://www.runsonwhat.com/reverse/mimecast) | Security & Compliance | Email records |  |

## FAQ

### What tools does Aw Lab use?

As of November 2026, runsonwhat has found 17 tools at Aw Lab (aw-lab.com) in public records. Edge & Hosting: Cloudflare, Microsoft Azure and Akamai. Application: jQuery. Data & Observability: Google Analytics, Google Tag Manager and web-vitals. Go-to-market: Mailchimp, Salesforce and Salesforce Commerce Cloud. Company Ops: Microsoft 365, OneTrust and Mimecast. Last checked November 5, 2026.

### What cloud does Aw Lab run on?

Aw Lab uses Microsoft Azure for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Microsoft Azure through DNS records that point at Microsoft Azure and code on aw-lab.com. Microsoft Azure is used by 50,027 companies runsonwhat tracks.

### What CRM does Aw Lab use?

Aw Lab uses Salesforce for its CRM, according to runsonwhat (November 2026). runsonwhat found Salesforce through Salesforce code on aw-lab.com. Salesforce is used by 35,223 companies runsonwhat tracks.

### What email provider does Aw Lab use?

Aw Lab uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 730,362 companies runsonwhat tracks.

### What analytics tools does Aw Lab use?

Aw Lab uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on aw-lab.com. Google Analytics is used by 903,755 companies runsonwhat tracks.

### What is Aw Lab's website built with?

Aw Lab uses Salesforce Commerce Cloud for its website, according to runsonwhat (November 2026). runsonwhat found Salesforce Commerce Cloud through Salesforce Commerce Cloud code on aw-lab.com. Salesforce Commerce Cloud is used by 1,546 companies runsonwhat tracks.

### Does Aw Lab use jQuery?

Yes. runsonwhat found jQuery at Aw Lab through jQuery code on aw-lab.com. jQuery is a Frontend tool used by 927,162 companies runsonwhat tracks.

### Which companies have a tech stack similar to Aw Lab's?

The companies with the stacks most like Aw Lab's are Isola dei Tesori, Paderno EU, Sambonet EU and bofrost*, according to runsonwhat (November 2026). Each shares 8 to 10 tools with Aw Lab, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Aw Lab uses?

runsonwhat reads public records only. Of the 17 tools at Aw Lab, 10 were found through code on aw-lab.com, 3 through DNS records, 3 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and aw-lab.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/aw-lab.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.