# What does AtoB use?

AtoB (atob.com) shows public evidence of 48 tools, according to runsonwhat (last checked 2026-11-06).

- Industry: Fintech
- Size: 51–200 employees
- Based in: San Francisco, United States
- Founded: 2019
- LinkedIn: https://www.linkedin.com/company/goatob

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Email records, Website code |  |
| [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Custom domain | 2022-06 |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [GSAP](https://www.runsonwhat.com/reverse/gsap) | Media & UI | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [Stripe](https://www.runsonwhat.com/reverse/stripe) | Payments & Billing | DNS verification records |  |
| [Auth0](https://www.runsonwhat.com/reverse/auth0) | Auth & Identity | Custom domain, Website config | 2026-07 |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Sentry](https://www.runsonwhat.com/reverse/sentry) | Monitoring | Website code |  |
| [Contentsquare](https://www.runsonwhat.com/reverse/contentsquare) | Analytics | Website code |  |
| [FullStory](https://www.runsonwhat.com/reverse/fullstory) | Analytics | Website code |  |
| [Intellimize](https://www.runsonwhat.com/reverse/intellimize) | Flags & Experiments | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, DNS verification records, Email records, Website code | 2022-05 |
| [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Email records |  |
| [Webflow](https://www.runsonwhat.com/reverse/webflow) | Website & CMS | Website code |  |
| [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain | 2022-05 |
| [Ahrefs](https://www.runsonwhat.com/reverse/ahrefs) | Marketing | Website code |  |
| [ZoomInfo](https://www.runsonwhat.com/reverse/zoominfo) | Sales & CRM | Website code |  |
| [Spotify Ads](https://www.runsonwhat.com/reverse/spotify-ads) | Ads & Pixels | Website code |  |
| [6sense](https://www.runsonwhat.com/reverse/sixsense) | Sales & CRM | Website code |  |
| [Customer.io](https://www.runsonwhat.com/reverse/customerio) | Marketing | Custom domain |  |
| [Unify](https://www.runsonwhat.com/reverse/unify) | Sales & CRM | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Let's Encrypt](https://www.runsonwhat.com/reverse/letsencrypt) | Security & Compliance | DNS records |  |
| [Sectigo](https://www.runsonwhat.com/reverse/sectigo) | Security & Compliance | DNS records |  |
| [DigiCert](https://www.runsonwhat.com/reverse/digicert) | Security & Compliance | DNS records |  |
| [Google Trust Services](https://www.runsonwhat.com/reverse/google-trust) | Security & Compliance | DNS records |  |
| [Zoom](https://www.runsonwhat.com/reverse/zoom) | Collaboration | DNS verification records |  |
| [Amazon Trust Services](https://www.runsonwhat.com/reverse/amazon-trust) | Security & Compliance | DNS records |  |
| [Slack](https://www.runsonwhat.com/reverse/slack) | Collaboration | DNS verification records |  |
| [1Password](https://www.runsonwhat.com/reverse/1password) | Security & Compliance | DNS verification records |  |
| [Cursor](https://www.runsonwhat.com/reverse/cursor) | Dev Tools | DNS verification records |  |
| [Amazon Business](https://www.runsonwhat.com/reverse/amazon-business) | Finance & Legal | DNS verification records |  |
| [Zapier](https://www.runsonwhat.com/reverse/zapier) | Dev Tools | DNS verification records |  |
| [Uber for Business](https://www.runsonwhat.com/reverse/uber) | Finance & Legal | DNS verification records |  |
| [Linear](https://www.runsonwhat.com/reverse/linear) | Dev Tools | DNS verification records |  |
| [Oneleet](https://www.runsonwhat.com/reverse/oneleet) | Security & Compliance | DNS verification records |  |

## Recent changes at AtoB

- 2026-10-30: stopped using [Salesloft](https://www.runsonwhat.com/reverse/salesloft)
- 2026-10-09: started using [Amazon Business](https://www.runsonwhat.com/reverse/amazon-business)

## Hiring at AtoB

8 open roles on its public job board: Sales 4, Engineering 3, Marketing 1.

## FAQ

### What tools does AtoB use?

As of November 2026, runsonwhat has found 48 tools at AtoB (atob.com) in public records. Edge & Hosting: Cloudflare and Amazon CloudFront. Application: jQuery, Google Fonts and GSAP. Data & Observability: Google Analytics, Google Tag Manager and Sentry. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, Google Workspace and Apple Business. Last checked November 6, 2026.

### What CRM does AtoB use?

AtoB uses HubSpot for its CRM, alongside ZoomInfo, 6sense and Unify, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and a DNS verification record, and AtoB has used it since at least May 2022. HubSpot is used by 97,135 companies runsonwhat tracks.

### What email provider does AtoB use?

AtoB uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 727,898 companies runsonwhat tracks.

### What does AtoB use for customer support?

AtoB uses Zendesk for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Zendesk through email records that authorize Zendesk. Zendesk is used by 43,337 companies runsonwhat tracks.

### What payment provider does AtoB use?

AtoB uses Stripe for payments and billing, according to runsonwhat (November 2026). runsonwhat found Stripe through a DNS verification record for Stripe. Stripe is used by 31,209 companies runsonwhat tracks.

### What analytics tools does AtoB use?

AtoB uses Google Analytics for analytics, alongside Google Tag Manager, Contentsquare and FullStory, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on atob.com. Google Analytics is used by 905,099 companies runsonwhat tracks.

### How long has AtoB used HubSpot?

AtoB has used HubSpot since at least May 2022, going by the first public certificate of the atob.com subdomain that points at HubSpot. Other long-running tools at AtoB include HubSpot CMS (since May 2022), Amazon CloudFront (since June 2022) and Auth0 (since July 2026).

### Does AtoB use jQuery?

Yes. runsonwhat found jQuery at AtoB through jQuery code on atob.com. jQuery is a Frontend tool used by 928,763 companies runsonwhat tracks.

### Does AtoB use AI tools?

Yes. runsonwhat has found Anthropic at AtoB; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so AtoB may use more AI tools than these.

### Is AtoB hiring?

Yes. As of November 2026, AtoB has 8 open roles on its public Ashby job board, most in sales (4), engineering (3) and marketing (1). None were posted in the last 30 days and 1 were taken down.

### Has AtoB changed tools recently?

Yes. On runsonwhat's rechecks, AtoB started using Amazon Business (latest on October 9, 2026) and stopped using Salesloft (latest on October 30, 2026). A change counts only between two checks of atob.com done the same way.

### Which companies have a tech stack similar to AtoB's?

The companies with the stacks most like AtoB's are Warp - AI-Native Employee Management, Campfire Software, Gumloop and PointOne Technologies, according to runsonwhat (November 2026). Each shares 15 to 20 tools with AtoB, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what AtoB uses?

runsonwhat reads public records only. Of the 48 tools at AtoB, 20 were found through DNS records, 19 through code on atob.com, 5 through subdomains that point at the vendor, 3 through email records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and atob.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/atob.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
