# What does AMA use? AMA (ama.org) shows public evidence of 33 tools, according to runsonwhat (last checked 2026-11-08). - LinkedIn: https://www.linkedin.com/company/american-marketing-association ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code | | | [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Custom domain | 2021-09 | | [WordPress VIP](https://www.runsonwhat.com/reverse/wpvip) | Hosting & Cloud | Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [Stripe](https://www.runsonwhat.com/reverse/stripe) | Payments & Billing | Website code | | | [ShareThis](https://www.runsonwhat.com/reverse/sharethis) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code | | | [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code | | | [New Relic](https://www.runsonwhat.com/reverse/newrelic) | Monitoring | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code | | | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code | | | [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code | | | [WooCommerce](https://www.runsonwhat.com/reverse/woocommerce) | Website & CMS | Website code | | | [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code | | | [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | Ads & Pixels | Website config, Website code | | | [X Ads](https://www.runsonwhat.com/reverse/x-ads) | Ads & Pixels | Website code | | | [Ahrefs](https://www.runsonwhat.com/reverse/ahrefs) | Marketing | DNS verification records | | | [ChatGPT Ads](https://www.runsonwhat.com/reverse/chatgpt-ads) | Ads & Pixels | Website code | | | [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code | | | [Unbounce](https://www.runsonwhat.com/reverse/unbounce) | Website & CMS | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, Website code | | | [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code | | | [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records | | | [EasyRedir](https://www.runsonwhat.com/reverse/easyredir) | Other traces | Custom domain | 2024-03 | ## FAQ ### What tools does AMA use? As of November 2026, runsonwhat has found 33 tools at AMA (ama.org) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and WordPress VIP. Application: jQuery, Google Fonts and Stripe. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, reCAPTCHA and Mailchimp Transactional. Last checked November 8, 2026. ### What cloud does AMA run on? AMA uses Amazon Web Services for hosting and cloud infrastructure, alongside WordPress VIP, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through a subdomain that points at Amazon Web Services, and AMA has used it since at least September 2021. Amazon Web Services is used by 147,662 companies runsonwhat tracks. ### What CRM does AMA use? AMA uses HubSpot for its CRM, according to runsonwhat (November 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on ama.org. HubSpot is used by 98,088 companies runsonwhat tracks. ### What email provider does AMA use? AMA uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on ama.org. Microsoft 365 is used by 737,870 companies runsonwhat tracks. ### What payment provider does AMA use? AMA uses Stripe for payments and billing, according to runsonwhat (November 2026). runsonwhat found Stripe through Stripe code on ama.org. Stripe is used by 31,510 companies runsonwhat tracks. ### What analytics tools does AMA use? AMA uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Hotjar, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on ama.org. Google Analytics is used by 904,283 companies runsonwhat tracks. ### How long has AMA used Amazon Web Services? AMA has used Amazon Web Services since at least September 2021, going by the first public certificate of the ama.org subdomain that points at Amazon Web Services. Other long-running tools at AMA include EasyRedir (since March 2024). ### Does AMA use jQuery? Yes. runsonwhat found jQuery at AMA through jQuery code on ama.org. jQuery is a Frontend tool used by 927,312 companies runsonwhat tracks. ### Which companies have a tech stack similar to AMA's? The companies with the stacks most like AMA's are Rightworks, Elaway, Wolters Kluwer's Elm Solutions - Clm Matrix and The Doctors Company, according to runsonwhat (November 2026). Each shares 4 to 11 tools with AMA, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what AMA uses? runsonwhat reads public records only. Of the 33 tools at AMA, 24 were found through code on ama.org, 3 through DNS records, 3 through email records, 2 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and ama.org about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/ama.org (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.