# What does Affinity Group use? Affinity Group (affinity.ad) shows public evidence of 22 tools, according to runsonwhat (last checked 2026-10-06). - Industry: Marketing and Advertising - Size: 11–50 employees - Based in: Sydney, Australia - Founded: 2002 - LinkedIn: https://www.linkedin.com/company/affinity-au ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records | | | [Vercel](https://www.runsonwhat.com/reverse/vercel) | Hosting & Cloud | Custom domain, DNS records, Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Amplitude](https://www.runsonwhat.com/reverse/amplitude) | Analytics | Website code | | | [Heap](https://www.runsonwhat.com/reverse/heap) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code | | | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [Brevo](https://www.runsonwhat.com/reverse/brevo) | Marketing | DNS verification records | | | [Klaviyo](https://www.runsonwhat.com/reverse/klaviyo) | Marketing | DNS verification records | | | [Iterable](https://www.runsonwhat.com/reverse/iterable) | Marketing | Custom domain | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records | | | [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records | | | [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records | | | [EasyDMARC](https://www.runsonwhat.com/reverse/easydmarc) | Security & Compliance | Email records | | ## FAQ ### What tools does Affinity Group use? As of October 2026, runsonwhat has found 22 tools at Affinity Group (affinity.ad) in public records. Edge & Hosting: Cloudflare and Vercel. Application: Next.js. Data & Observability: Google Analytics, Google Tag Manager and Amplitude. Go-to-market: WordPress, Google Ads and Mailchimp. Company Ops: Microsoft 365, reCAPTCHA and Apple Business. Last checked October 6, 2026. ### What cloud does Affinity Group run on? Affinity Group uses Vercel for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Vercel through a subdomain that points at Vercel and DNS records. Vercel is used by 45,691 companies runsonwhat tracks. ### What email provider does Affinity Group use? Affinity Group uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 694,621 companies runsonwhat tracks. ### What analytics tools does Affinity Group use? Affinity Group uses Google Analytics for analytics, alongside Google Tag Manager, Amplitude and Heap, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on affinity.ad. Google Analytics is used by 831,675 companies runsonwhat tracks. ### What is Affinity Group's website built with? Affinity Group uses WordPress for its website, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on affinity.ad. WordPress is used by 569,108 companies runsonwhat tracks. ### What marketing software does Affinity Group use? Affinity Group uses Mailchimp for marketing, alongside Brevo, Klaviyo and Iterable, according to runsonwhat (October 2026). runsonwhat found Mailchimp through email records that authorize Mailchimp. Mailchimp is used by 111,856 companies runsonwhat tracks. ### Does Affinity Group use Cloudflare? Yes. runsonwhat found Cloudflare at Affinity Group through DNS records that point at Cloudflare. Cloudflare is a CDN & Edge tool used by 684,308 companies runsonwhat tracks. ### Which companies have a tech stack similar to Affinity Group's? The companies with the stacks most like Affinity Group's are FreeKick, Sur La Table, Audionovaus and Caci, according to runsonwhat (October 2026). Each shares 3 to 13 tools with Affinity Group, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Affinity Group uses? runsonwhat reads public records only. Of the 22 tools at Affinity Group, 9 were found through code on affinity.ad, 7 through DNS records, 4 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and affinity.ad about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/affinity.ad (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.