# What does Aesop use? Aesop (aesop.com) shows public evidence of 27 tools, according to runsonwhat (last checked 2026-10-27). ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [Flowplayer](https://www.runsonwhat.com/reverse/flowplayer) | Media & UI | Website code | | | [Ordergroove](https://www.runsonwhat.com/reverse/ordergroove) | Payments & Billing | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [New Relic](https://www.runsonwhat.com/reverse/newrelic) | Monitoring | Website code | | | [Optimizely](https://www.runsonwhat.com/reverse/optimizely) | Flags & Experiments | Website code | | | [Salesforce Personalization](https://www.runsonwhat.com/reverse/salesforce-personalization) | Flags & Experiments | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Website code | | | [Brevo](https://www.runsonwhat.com/reverse/brevo) | Marketing | Custom domain | | | [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Email records, Website code | | | [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Website code | | | [Salesforce Marketing Cloud](https://www.runsonwhat.com/reverse/sfmc) | Marketing | Website code | | | [Attentive](https://www.runsonwhat.com/reverse/attentive) | Marketing | Website code | | | [Salesforce Commerce Cloud](https://www.runsonwhat.com/reverse/salesforce-commerce) | Website & CMS | Website code | | | [Pepperjam](https://www.runsonwhat.com/reverse/pepperjam) | Ads & Pixels | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records, Website code | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code | | | [KnowBe4](https://www.runsonwhat.com/reverse/knowbe4) | Security & Compliance | DNS verification records | | | [TeamViewer](https://www.runsonwhat.com/reverse/teamviewer) | Dev Tools | DNS verification records | | | [monday.com](https://www.runsonwhat.com/reverse/monday) | Collaboration | DNS verification records | | | [Forter](https://www.runsonwhat.com/reverse/forter) | Security & Compliance | Website code | | ## FAQ ### What tools does Aesop use? As of October 2026, runsonwhat has found 27 tools at Aesop (aesop.com) in public records. Edge & Hosting: Cloudflare. Application: Flowplayer and Ordergroove. Data & Observability: Google Analytics, Google Tag Manager and New Relic. Go-to-market: Meta Pixel, Microsoft Ads and Mailchimp. Company Ops: Microsoft 365, Apple Business and Atlassian. Last checked October 27, 2026. ### What CRM does Aesop use? Aesop uses Salesforce for its CRM, according to runsonwhat (October 2026). runsonwhat found Salesforce through Salesforce code on aesop.com. Salesforce is used by 34,193 companies runsonwhat tracks. ### What email provider does Aesop use? Aesop uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 712,905 companies runsonwhat tracks. ### What does Aesop use for customer support? Aesop uses Zendesk for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Zendesk through email records that authorize Zendesk and code on aesop.com. Zendesk is used by 42,074 companies runsonwhat tracks. ### What payment provider does Aesop use? Aesop uses Ordergroove for payments and billing, according to runsonwhat (October 2026). runsonwhat found Ordergroove through Ordergroove code on aesop.com. Ordergroove is used by 135 companies runsonwhat tracks. ### What analytics tools does Aesop use? Aesop uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on aesop.com. Google Analytics is used by 885,345 companies runsonwhat tracks. ### Does Aesop use Cloudflare? Yes. runsonwhat found Cloudflare at Aesop through DNS records that point at Cloudflare and code on aesop.com. Cloudflare is a CDN & Edge tool used by 705,887 companies runsonwhat tracks. ### Which companies have a tech stack similar to Aesop's? The companies with the stacks most like Aesop's are Tarte Cosmetics, Kate Somerville, Shiseido Americas and Dr Dennis Gross Skincare®, according to runsonwhat (October 2026). Each shares 11 to 17 tools with Aesop, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Aesop uses? runsonwhat reads public records only. Of the 27 tools at Aesop, 17 were found through code on aesop.com, 7 through DNS records, 2 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and aesop.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/aesop.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.