# What does Addi use?

Addi (addi.com) shows public evidence of 31 tools, according to runsonwhat (last checked 2026-11-08).

- Industry: Financial Services
- Size: 201–1,000 employees
- Based in: Colombia
- Founded: 2018
- LinkedIn: https://www.linkedin.com/company/addicol

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Custom domain | 2018-12 |
| [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records |  |
| [Fastly](https://www.runsonwhat.com/reverse/fastly) | CDN & Edge | DNS records |  |
| [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Custom domain |  |
| [Vercel](https://www.runsonwhat.com/reverse/vercel) | Hosting & Cloud | DNS verification records, Custom domain |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [Auth0](https://www.runsonwhat.com/reverse/auth0) | Auth & Identity | Website config |  |
| [Twilio](https://www.runsonwhat.com/reverse/twilio) | Backend & Database | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [AppsFlyer](https://www.runsonwhat.com/reverse/appsflyer) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [WhatsApp Business](https://www.runsonwhat.com/reverse/whatsapp) | Support & Docs | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Custom domain, Email records | 2026-06 |
| [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain |  |
| [Taboola](https://www.runsonwhat.com/reverse/taboola) | Ads & Pixels | Website code |  |
| [Framer](https://www.runsonwhat.com/reverse/framer) | Website & CMS | Website code |  |
| [Braze](https://www.runsonwhat.com/reverse/braze) | Marketing | Website code |  |
| [Bitly](https://www.runsonwhat.com/reverse/bitly) | Marketing | Custom domain | 2020-03 |
| [Archbee](https://www.runsonwhat.com/reverse/archbee) | Support & Docs | Custom domain | 2023-09 |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Slack](https://www.runsonwhat.com/reverse/slack) | Collaboration | DNS verification records |  |

## Recent changes at Addi

- 2026-10-18: started using [Slack](https://www.runsonwhat.com/reverse/slack)

## Hiring at Addi

30 open roles on its public job board: Sales 6, Engineering 5, Operations 5, Finance & Legal 4, Marketing 3, Other 3.

## FAQ

### What tools does Addi use?

As of November 2026, runsonwhat has found 31 tools at Addi (addi.com) in public records. Edge & Hosting: Cloudflare, Amazon Route 53 and Fastly. Application: Google Fonts, Font Awesome and Auth0. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, Meta Pixel and WhatsApp Business. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked November 8, 2026.

### What cloud does Addi run on?

Addi uses Vercel for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Vercel through a DNS verification record for Vercel and a subdomain. Vercel is used by 52,684 companies runsonwhat tracks.

### What CRM does Addi use?

Addi uses HubSpot for its CRM, alongside Salesforce, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot. HubSpot is used by 97,291 companies runsonwhat tracks.

### What email provider does Addi use?

Addi uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 730,663 companies runsonwhat tracks.

### What does Addi use for customer support?

Addi uses WhatsApp Business for customer support and documentation, alongside Archbee, according to runsonwhat (November 2026). runsonwhat found WhatsApp Business through WhatsApp Business code on addi.com. WhatsApp Business is used by 138,706 companies runsonwhat tracks.

### What analytics tools does Addi use?

Addi uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and AppsFlyer, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on addi.com. Google Analytics is used by 903,796 companies runsonwhat tracks.

### How long has Addi used Cloudflare?

Addi has used Cloudflare since at least December 2018, going by the first public certificate of the addi.com subdomain that points at Cloudflare. Other long-running tools at Addi include Bitly (since March 2020), Archbee (since September 2023) and Salesforce (since June 2026).

### Does Addi use Google Fonts?

Yes. runsonwhat found Google Fonts at Addi through Google Fonts code on addi.com. Google Fonts is a Media & UI tool used by 825,396 companies runsonwhat tracks.

### Is Addi hiring?

Yes. As of November 2026, Addi has 30 open roles on its public Ashby job board, most in sales (6), engineering (5) and operations (5). None were posted in the last 30 days and 5 were taken down.

### Has Addi changed tools recently?

Yes. On runsonwhat's rechecks, Addi started using Slack (latest on October 18, 2026). A change counts only between two checks of addi.com done the same way.

### Which companies have a tech stack similar to Addi's?

The companies with the stacks most like Addi's are iHeart, Australian Olympic Committee, Casting Frontier and Hatch Baby, according to runsonwhat (November 2026). Each shares 12 to 17 tools with Addi, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Addi uses?

runsonwhat reads public records only. Of the 31 tools at Addi, 14 were found through code on addi.com, 7 through subdomains that point at the vendor, 6 through DNS records, 3 through email records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and addi.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/addi.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
