# What does Adaptive use?

Adaptive (adaptive.build) shows public evidence of 29 tools, according to runsonwhat (last checked 2026-10-20).

- LinkedIn: https://www.linkedin.com/company/adaptiverealestate

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code |  |
| [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records |  |
| [Vercel](https://www.runsonwhat.com/reverse/vercel) | Hosting & Cloud | DNS verification records |  |
| [GitHub Pages](https://www.runsonwhat.com/reverse/github-pages) | Hosting & Cloud | Custom domain | 2026-05 |
| [Heroku](https://www.runsonwhat.com/reverse/heroku) | Hosting & Cloud | Custom domain |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Tailwind CSS](https://www.runsonwhat.com/reverse/tailwind) | Frontend | Website code |  |
| [Astro](https://www.runsonwhat.com/reverse/astro) | Frontend | Website code |  |
| [WorkOS](https://www.runsonwhat.com/reverse/workos) | Auth & Identity | Custom domain | 2026-08 |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [Contentsquare](https://www.runsonwhat.com/reverse/contentsquare) | Analytics | Website code |  |
| [Better Stack](https://www.runsonwhat.com/reverse/betterstack) | Monitoring | Custom domain | 2026-06 |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code |  |
| [Webflow](https://www.runsonwhat.com/reverse/webflow) | Website & CMS | Custom domain |  |
| [ChatGPT Ads](https://www.runsonwhat.com/reverse/chatgpt-ads) | Ads & Pixels | Website code |  |
| [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code |  |
| [Intercom](https://www.runsonwhat.com/reverse/intercom) | Support & Docs | Custom domain | 2023-06 |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Vanta](https://www.runsonwhat.com/reverse/vanta) | Security & Compliance | Custom domain | 2026-06 |

## Recent changes at Adaptive

- 2026-10-20: started using [Heroku](https://www.runsonwhat.com/reverse/heroku)
- 2026-10-20: started using [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads)

## Hiring at Adaptive

8 open roles on its public job board: Sales 4, Engineering 3, Customer Success 1.

## FAQ

### What tools does Adaptive use?

As of October 2026, runsonwhat has found 29 tools at Adaptive (adaptive.build) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Amazon Route 53. Application: Google Fonts, Tailwind CSS and Astro. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked October 20, 2026.

### What cloud does Adaptive run on?

Adaptive uses Amazon Web Services for hosting and cloud infrastructure, alongside Vercel, GitHub Pages and Heroku, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on adaptive.build. Amazon Web Services is used by 145,759 companies runsonwhat tracks.

### What CRM does Adaptive use?

Adaptive uses HubSpot for its CRM, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on adaptive.build. HubSpot is used by 94,270 companies runsonwhat tracks.

### What email provider does Adaptive use?

Adaptive uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 712,515 companies runsonwhat tracks.

### What does Adaptive use for customer support?

Adaptive uses Intercom for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Intercom through a subdomain that points at Intercom, and Adaptive has used it since at least June 2023. Intercom is used by 8,834 companies runsonwhat tracks.

### What analytics tools does Adaptive use?

Adaptive uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Contentsquare, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on adaptive.build. Google Analytics is used by 883,213 companies runsonwhat tracks.

### How long has Adaptive used Intercom?

Adaptive has used Intercom since at least June 2023, going by the first public certificate of the adaptive.build subdomain that points at Intercom. Other long-running tools at Adaptive include GitHub Pages (since May 2026), Better Stack (since June 2026) and Vanta (since June 2026).

### Does Adaptive use Google Fonts?

Yes. runsonwhat found Google Fonts at Adaptive through Google Fonts code on adaptive.build. Google Fonts is a Media & UI tool used by 811,889 companies runsonwhat tracks.

### Is Adaptive hiring?

Yes. As of October 2026, Adaptive has 8 open roles on its public Ashby job board, most in sales (4), engineering (3) and customer success (1). None were posted in the last 30 days and 3 were taken down.

### Has Adaptive changed tools recently?

Yes. On runsonwhat's rechecks, Adaptive started using Heroku and Reddit Ads (latest on October 20, 2026). A change counts only between two checks of adaptive.build done the same way.

### Which companies have a tech stack similar to Adaptive's?

The companies with the stacks most like Adaptive's are Nickel Technology, Ergo, Cursor and Axios HQ, according to runsonwhat (October 2026). Each shares 10 to 15 tools with Adaptive, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Adaptive uses?

runsonwhat reads public records only. Of the 29 tools at Adaptive, 14 were found through code on adaptive.build, 7 through subdomains that point at the vendor, 4 through DNS records, 3 through email records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and adaptive.build about monthly.


---

Source: runsonwhat, https://www.runsonwhat.com/company/adaptive.build (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
