# What does Activate IAM use?

Activate IAM (activatelive.com) shows public evidence of 12 tools, according to runsonwhat (last checked 2026-10-29).

- Industry: Software
- Size: 11–50 employees
- Based in: Parnell, New Zealand
- Founded: 2006
- LinkedIn: https://www.linkedin.com/company/activate

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Email records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records |  |
| [Squarespace](https://www.runsonwhat.com/reverse/squarespace) | Website & CMS | Website code |  |
| [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Bitwarden](https://www.runsonwhat.com/reverse/bitwarden) | Security & Compliance | DNS verification records |  |

## FAQ

### What tools does Activate IAM use?

As of November 2026, runsonwhat has found 12 tools at Activate IAM (activatelive.com) in public records. Edge & Hosting: Cloudflare. Application: OpenAI. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Google Ads, HubSpot and Squarespace. Company Ops: Microsoft 365, SendGrid and Bitwarden. Last checked October 29, 2026.

### What CRM does Activate IAM use?

Activate IAM uses HubSpot for its CRM, according to runsonwhat (November 2026). runsonwhat found HubSpot through email records that authorize HubSpot. HubSpot is used by 95,658 companies runsonwhat tracks.

### What email provider does Activate IAM use?

Activate IAM uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 716,224 companies runsonwhat tracks.

### What analytics tools does Activate IAM use?

Activate IAM uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on activatelive.com. Google Analytics is used by 899,768 companies runsonwhat tracks.

### What is Activate IAM's website built with?

Activate IAM uses Squarespace for its website, alongside HubSpot CMS, according to runsonwhat (November 2026). runsonwhat found Squarespace through Squarespace code on activatelive.com. Squarespace is used by 33,962 companies runsonwhat tracks.

### Does Activate IAM use Cloudflare?

Yes. runsonwhat found Cloudflare at Activate IAM through DNS records that point at Cloudflare and email records. Cloudflare is a CDN & Edge tool used by 715,067 companies runsonwhat tracks.

### Does Activate IAM use AI tools?

Yes. runsonwhat has found OpenAI at Activate IAM; OpenAI, for example, through a DNS verification record for OpenAI. AI services called only from servers leave no public trace, so Activate IAM may use more AI tools than these.

### How does runsonwhat know what Activate IAM uses?

runsonwhat reads public records only. Of the 12 tools at Activate IAM, 4 were found through code on activatelive.com, 4 through DNS records, 3 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and activatelive.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/activatelive.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.