# What does ACE use?

ACE (ace.de) shows public evidence of 21 tools, according to runsonwhat (last checked 2026-10-23).

- Based in: Germany
- LinkedIn: https://www.linkedin.com/company/ace-auto-club-europa-e-v-

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Fastly](https://www.runsonwhat.com/reverse/fastly) | CDN & Edge | DNS records, Website code |  |
| [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | Custom domain | 2024-06 |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |
| [Varify.io](https://www.runsonwhat.com/reverse/varify) | Flags & Experiments | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Criteo](https://www.runsonwhat.com/reverse/criteo) | Ads & Pixels | Website code |  |
| [Awin](https://www.runsonwhat.com/reverse/awin) | Ads & Pixels | Website code |  |
| [Adobe Experience Manager](https://www.runsonwhat.com/reverse/adobe-aem) | Website & CMS | Custom domain |  |
| [SAP Emarsys](https://www.runsonwhat.com/reverse/emarsys) | Marketing | Custom domain | 2018-10 |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records |  |
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |
| [Adobe](https://www.runsonwhat.com/reverse/adobe) | Collaboration | DNS verification records |  |

## FAQ

### What tools does ACE use?

As of October 2026, runsonwhat has found 21 tools at ACE (ace.de) in public records. Edge & Hosting: Fastly and Microsoft Azure. Application: OpenAI. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked October 23, 2026.

### What cloud does ACE run on?

ACE uses Microsoft Azure for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Microsoft Azure through a subdomain that points at Microsoft Azure, and ACE has used it since at least June 2024. Microsoft Azure is used by 47,434 companies runsonwhat tracks.

### What email provider does ACE use?

ACE uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 715,985 companies runsonwhat tracks.

### What analytics tools does ACE use?

ACE uses Google Analytics for analytics, alongside Google Tag Manager and Microsoft Clarity, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on ace.de. Google Analytics is used by 889,894 companies runsonwhat tracks.

### What is ACE's website built with?

ACE uses Adobe Experience Manager for its website, according to runsonwhat (October 2026). runsonwhat found Adobe Experience Manager through a subdomain that points at Adobe Experience Manager. Adobe Experience Manager is used by 4,185 companies runsonwhat tracks.

### What marketing software does ACE use?

ACE uses SAP Emarsys for marketing, according to runsonwhat (October 2026). runsonwhat found SAP Emarsys through a subdomain that points at SAP Emarsys, and ACE has used it since at least October 2018. SAP Emarsys is used by 1,037 companies runsonwhat tracks.

### How long has ACE used SAP Emarsys?

ACE has used SAP Emarsys since at least October 2018, going by the first public certificate of the ace.de subdomain that points at SAP Emarsys. Other long-running tools at ACE include Microsoft Azure (since June 2024).

### Does ACE use Google Ads?

Yes. runsonwhat found Google Ads at ACE through Google Ads code on ace.de. Google Ads is a Ads & Pixels tool used by 516,867 companies runsonwhat tracks.

### Does ACE use AI tools?

Yes. runsonwhat has found OpenAI at ACE; OpenAI, for example, through a DNS verification record for OpenAI. AI services called only from servers leave no public trace, so ACE may use more AI tools than these.

### Which companies have a tech stack similar to ACE's?

The companies with the stacks most like ACE's are Lifta, CIA. HERING, Chip and bio-apo: Schüssler Salze, Homöopathie, Bachblüten, Globuli, Naturkosmetik + mehr kaufen, according to runsonwhat (October 2026). Each shares 5 to 13 tools with ACE, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what ACE uses?

runsonwhat reads public records only. Of the 21 tools at ACE, 11 were found through code on ace.de, 5 through DNS records, 3 through subdomains that point at the vendor and 2 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and ace.de about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/ace.de (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
